Brand 22/02

Brand 22/02

Professional Development

10 Qs

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Brand 22/02

Brand 22/02

Assessment

Quiz

Business

Professional Development

Practice Problem

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Created by

Hijaz Salahudeen

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10 questions

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1.

FILL IN THE BLANK QUESTION

1 min • 3 pts

ABC Corporation wants to know what its consumers think about its brand Bazinga!

Which type of research would it need to conduct to gain more insight? _ Research

2.

FILL IN THE BLANK QUESTION

1 min • 3 pts

ABC Corporation wants to know how many of its customers

love the brand Medusa so much so that they will recommend it to others.

ABC should conduct _ research to gain more insight

3.

FILL IN THE BLANK QUESTION

1 min • 3 pts

Joy Thakkolkaran will need to conduct a Brand _

to know the current status of his brand Punyalan Agarbathi.

4.

FILL IN THE BLANK QUESTION

1 min • 4 pts

During a Brand Audit,

a __ will reveal what are the current marketing strategies and tactics

that is being employed for your brand ?

5.

FILL IN THE BLANK QUESTION

1 min • 5 pts

Dhakshayani Biscuits conducted a research to uncover

who the potential customers consider are typical users of their products,

DB knows that their potential customers is unwilling or otherwise unable

to express their true opinions and feelings of on these matters.

Which methods in qualitative research can they use in this scenario?
(2 words)

6.

FILL IN THE BLANK QUESTION

3 mins • 6 pts

Mr. Pranchi plans to launch his business consultancy

with 5 of his friends from 6th grade.

He is adamant to name this "666 Associates"

and hopes to go global with this brand.

Brand Consultants say he may not be able to go global because

_ criteria of the brand name is not fully satisfied?

7.

FILL IN THE BLANK QUESTION

3 mins • 5 pts

Appukuttan wants to launch his new brand of detergent soap as "Ultra Bright"

Brand Consultants claim this name cannot be used as a Brand Name referring to _ criteria

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