PFS Lesson 4

What is the main goal of conducting a SWOT analysis?

• 
  To create a marketing plan

• To identify internal and external factors that can impact success

• To develop a financial forecast

• To design a product

Which of the following should be included in an elevator pitch?

• Detailed project timelines

• 
  Your name and what you do

• A comprehensive market analysis

• A list of your competitors

What is the primary purpose of an elevator pitch?

• To sell a product

• To introduce yourself and your idea quickly

• To network with others

• To close a deal

Which of the following is a key element of a strong personal brand?

• Age

• Wealth

• Popularity

• Consistency

In a SWOT Analysis, which component would you use to identify external factors that could harm your project?

• Strengths

• Weaknesses

• Opportunities

• Threats

How long should an effective elevator pitch typically last?

• 10-15 seconds

• 
  30-60 seconds

• 2-3 minutes

• 5-10 minutes

What is the main goal of personal branding?

• To become famous

• To make money

• To gain followers on social media

• To differentiate yourself from others

According to the Ted Talk, what is essential for building trust-based relationships?

• 
  Frequent social media posts

• 
  Professional attire

• 
  Authentic human interaction

• 
  Impressive resumes

What is a recommended step to understand how others perceive your personal brand?

• Read books on personal branding

• 
  Attend professional seminars

• 
  Seek feedback from family, friends, and colleagues

• Post a survey on social media

What should you ensure about your social media profiles?

• 
  They are consistent with your professional brand

• 
  They are updated daily

• They are private

• They have many followers