MAR233 - Quiz #1

MAR233 - Quiz #1

University

30 Qs

quiz-placeholder

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MAR233 - Quiz #1

MAR233 - Quiz #1

Assessment

Quiz

Business

University

Practice Problem

Easy

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30 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Includes multiple areas of focus as part of a comprehensive marketing plan. The term often refers to a common classification that began as the four Ps.

Marketing Mix

Management

Business

Inventory

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

This involves getting the right product quantity to the right people in a short period of time.

Distribution Management

Inventory

Warehouse

Supply Chain

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Distributing to those who sell to the general consumers anywhere.

Mass

Selective

Exclusive

Commerce

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Distributing only to certain types of manufacturers or retail sectors such as pharmacies, hair salons, and high-end department stores.

Mass

Selective

Exclusive

Commerce

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Distributing to a highly limited group.

Mass

Selective

Exclusive

Commerce

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

This is the newest distribution channel wherein goods and services are represented virtually online and then distributed directly to the customers.

Ecommerce

Management

Dealership

Wholesaler

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A person or business that sells goods to the public in relatively small quantities for use or consumption rather than for resale.

Ecommerce

Retailer

Dealership

Wholesaler

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