BTEC UNIT 14: ONLINE BUSINESS - LA A D1

What was the forecasted value of web transactions by 2016?

• £1.5 trillion

• £2.7 trillion

• £3.5 trillion

• £4.2 trillion

Which of the following is an example of internet services?

• Topshop

• NatWest

• Google

• River Café

Which of the following is an example of banking services?

• BT

• Apple

• NatWest

• Premier Inn

Which of the following is an example of a company providing internet services?

• Topshop

• McAfee

• NatWest

• River Café

What do many businesses use their website for?

• Banking

• Education

• Advertising and marketing

• Government services

What is an example of a C2C activity?

• H. Samuel buying watches from Rotary

• H. Samuel offering Rotary watches on its website

• Personal sales through eBay

• Argos 'click and collect'

What is the effect of customers performing many operations themselves?

• Increased need for staff

• Reduced need for 'customer facing' staff

• Higher operational costs

• Decreased customer satisfaction

How does an online presence affect customer offers?

• Makes them outdated

• Provides up-to-date offers cost-effectively

• Increases offer costs

• Limits offer availability

What can outdated information or a slow website lead to for a business?

• Increased sales

• Loss of business

• Improved customer satisfaction

• Higher website traffic

What is a consequence of a lack of price competitiveness?

• Increased customer loyalty

• Obvious loss to customers

• Higher profit margins

• More website traffic