Social Media and E-Commerce Unit Review

Consumers make their products or services available for business buyers

• Consumer to Business

• Consumer to Consumer

• Business to Consumer

• Business to Business

The activity of electronically buying or selling of products using online services or over the Internet.

• online marketing
• e-business
• e-commerce
• digital retailing

Sale of products or services between customers.

• Wholesale distribution sales
• Direct sales to consumers
• Consumer to Consumer

• Business to business

Sales made between businesses, such as a manufacturer selling to a wholesaler or retailer.

• Business to Business

• D2D sales
• Consumer to Consumer

• Business to Consumer

The process of gaining traffic, views, recognition, or attention through social media sites.

• Search engine optimization
• Influencer outreach
• Social media marketing
• Content creation

Websites and applications that enable users to create and share content or to participate in social networking.

• E-commerce websites
• Online forums
• Blogging platforms
• Social media platforms

Transactions made between a business and a consumer.

• Consumer to consumer (C2C)

• Business to business (B2B)

• Business to consumer (B2C)

• Business to government (B2G)

Digital Marketing Strategies helps your business achieve specific digital goals through carefully selected online marketing channels such as paid, earned, and owned media.

• True

• False

Smart Goals help businesses have a vision to reach their goals and objectives for their business. Its also known as the foundation for the company. It allows everyone in the business to be on the same page.

• True

• False

Business brands are the most valuable intellectual property, it represents the businesses identify.

• True

• False