Venture Concept - Week 1

What is the main purpose of an investment memo?

• A) To create a visually appealing presentation for investors

• B) To provide a detailed and structured document outlining an investment opportunity

• C) To replace a pitch deck in investor meetings

• D) To summarise company progress in one page

What is a key distinction between a pitch desk and an investment memo?

• A) A pitch desk is visual, while an investment memo is narrative-driven

• B) A pitch desk focuses on only financials

• C) An investment memo is shorter than a pitch deck

• D) An investment memo is used exclusively for internal purposes

Which audience typically reviews investment memos for high-growth opportunities?

• A) Bank managers

• B) Venture Capitalists (VCs)

• C) Small business owners

• D) Legal advisors

What is the first section of an investment memo?

• A) Market size

• B) Competition
  

• C) Purpose

• D) Metrics

What does the ‘Problem’ section of an investment memo focus on?

• A) Explaining the team’s qualifications

• B) Identifying the markets' inefficiencies

• C) Outlining financial growth

• D) Providing customer testimonials

What is meant by TAM in the context of an investment memo?

• A) Total Allocated Marketing

• B) Total Addressable Market

• C) Targeted Annual Metrics

• D) Technical Analysis Model

What should the ‘Solution’ section highlight?

• A) The competitors' weaknesses
  

• B) The unique value proposition of the product/service

• C) Historical challenges in the market

• D) Team qualifications

Why are metrics important in an investment memo?

• A) They outline future risks

• B) They demonstrate business progress and potential

• C) They replace financial projections

• D) They focus on market analysis

Which of these is NOT a key element of an investment memo?

• A) Purpose

• B) Problem

• C) Team

• D) Product branding

What is the primary goal of the ‘Team’ section in an investment memo?

• A) To list all employees

• B) To highlight team expertise and unique qualifications

• C) To provide salary breakdowns

• D) To summarise key partnerships