Meet Hepsiburada.com, the Amazon of Turkey

Meet Hepsiburada.com, the Amazon of Turkey

Assessment

Interactive Video

Business, Architecture

University

Hard

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Hepsiburada, a leading e-commerce platform in Turkey, is often compared to Amazon. It focuses on mobile-first strategies due to high smartphone penetration and serves as both a retailer and a marketplace. The company emphasizes partnerships with local merchants and has a strong relationship with the Turkish government. While it has no immediate plans for global expansion, it is exploring adjacent businesses like payments and delivery services.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the name 'Hepsiburada' mean?

Best deals online

Shop with us

Everything is here

Your local store

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Turkey's total retail market is expected to be e-commerce in five years?

10%

6-7%

1.5%

3-4%

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary focus of Hepsiburada's business strategy?

Desktop users

In-store shopping

Television advertising

Mobile users

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Hepsiburada position itself in relation to its merchants?

As a partner

As a competitor

As a regulator

As a supplier

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the key features of Hepsiburada's last mile delivery service?

Drone delivery

Free delivery

Delivery by appointment

Same-day delivery

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Hepsiburada's stance on expanding to the US market?

They are in the process of expanding

They plan to expand soon

They have already expanded

They have no current plans to expand

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which additional business venture has Hepsiburada already launched?

A cloud computing service

A travel booking site

A social media platform

A payment gateway