The $2.6 Million Watch You Have to Interview to Buy

The $2.6 Million Watch You Have to Interview to Buy

Assessment

Interactive Video

Business, Health Sciences, Biology

University

Hard

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The video discusses the Grandmaster Chime by Patek Philippe, a luxury watch with 1366 components and a $2.6 million price tag. Buyers must apply and interview for the privilege of owning it. The watch serves as a marketing tool, showcasing Patek Philippe's craftsmanship and repairability. The company focuses on strong markets like Europe and America, while not fearing digital competition like the Apple Watch. The Grandmaster Chime features complex technical details and holds cultural and historical significance, with only six pieces made.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a unique requirement to purchase the Patek Philippe Grandmaster Chime?

Undergoing an interview process

Being a celebrity

Owning a collection of luxury cars

Having a certain amount of wealth

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary purpose of the Grandmaster Chime according to the transcript?

To generate high profits

To serve as a marketing tool

To compete with digital watches

To be a mass-produced item

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the Patek Philippe brand view the impact of digital watches like the Apple Watch?

As a threat to their market

As a way to encourage wristwatch wearing

As irrelevant to their business

As a direct competitor

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a notable feature of the Grandmaster Chime's sound mechanism?

It can change its sound based on the weather

It can mimic animal sounds

It can play music

It can announce the time and date by sound

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of owning a Patek Philippe Grandmaster Chime?

It is a fashion statement

It is a status symbol

It is a piece of history

It is a financial investment