CEO de MediaRadar dice que los anunciantes están dejando a Facebook por Snap

The video discusses the shift of advertisers from Facebook to Snapchat due to changes in Facebook's algorithm and the Cambridge Analytica scandal. Snapchat's new advertising channels are attracting advertisers, including major partners like Hearst and NBC. The video also covers Mark Zuckerberg's response to Tim Cook's criticism of Facebook's ad-supported model, emphasizing the sustainability of this model.

What was one reason advertisers started moving from Facebook to Snapchat?

• Snapchat's new video features

• Facebook's partnership with Apple

• Snapchat's lower advertising costs

• Changes in Facebook's algorithm

What was a consequence of the Cambridge Analytica scandal for Facebook?

• Immediate loss of all advertisers

• A rise in advertising on YouTube

• Facebook's partnership with NBC

• An increase in Snapchat's advertising

What is one of the features that helped Snapchat attract more advertisers?

• Snapchat's discover channels

• Snapchat's new messaging app

• Snapchat's partnership with Google

• Snapchat's free advertising model

What was Mark Zuckerberg's response to Tim Cook's comments on business models?

• He decided to change Facebook's business model

• He announced a new partnership with Apple

• He agreed with Cook's perspective

• He dismissed Cook's comments as glib

What is the main argument in favor of ad-supported business models according to the discussion?

• They are outdated and ineffective

• They are the only way to reach a global audience

• They are preferred by all major tech companies

• They are more profitable than subscription models