What is ESPN's primary strategy to maintain its business despite losing subscribers?
ESPN Defends Its Bundle as Fans Cut the Cord

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5 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Creating a new standalone streaming service
Doubling down on their existing cable bundle strategy
Merging with another sports network
Focusing solely on social media platforms
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does ESPN use social media to enhance its TV product?
By broadcasting live tweets during shows
By hiring social media influencers as hosts
By using custom software to track viewer discussions
By ignoring social media trends
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What significant change has ESPN made to its programming?
Broadcasting only live sports events
Switching to a 24-hour news format
Focusing more on personality-driven content
Eliminating all sports highlights
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was ESPN's early attempt at digital innovation in 2006?
Developing a sports video game
Launching a sports streaming service
Creating a phone for scores and updates
Starting a sports-themed social network
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is ESPN's approach to adapting to the decline of cable subscriptions?
Expanding into international markets
Partnering with movie studios
Focusing solely on traditional TV
Investing in live streaming services
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