What is the primary purpose of the product life cycle model?
Marketing - Product Life Cycle

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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
To predict future sales accurately
To track the sales of a product over time
To determine the best pricing strategy
To identify the target market for a product
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which stage of the product life cycle is characterized by the fastest increase in sales?
Introduction
Maturity
Decline
Growth
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
During which stage of the product life cycle do companies focus on differentiating their brand from competitors?
Introduction
Growth
Maturity
Decline
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main promotional goal during the introduction stage of the product life cycle?
To maximize profit
To create primary demand
To reduce production costs
To eliminate competition
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the decline stage, what is the primary focus of promotional efforts?
To increase market share
To remind customers about the product
To launch new features
To expand into new markets
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