INTERVIEW: Example on focusing his touring on Europe

INTERVIEW: Example on focusing his touring on Europe

Assessment

Interactive Video

Arts, Performing Arts, Business

9th - 10th Grade

Hard

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The speaker discusses the strategic focus on Europe over America for music promotion due to the high costs and challenges of touring in the US. They highlight the extensive promotional efforts required in America, using Adele's successful strategy as an example. Despite having the ambition to succeed in America, the speaker prefers to focus on Europe to maintain their established presence in the UK. The proximity of Europe offers a more feasible option for touring and promotion.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason the speaker finds promoting music in America challenging?

The small audience size

The lack of music festivals

The high number of radio and TV stations

The language barrier

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Adele approach her music promotion in America?

She focused on online streaming platforms

She collaborated with local American artists

She moved to America and spent a year promoting her music

She only performed at major American festivals

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a key factor in Adele's success with her second album in America?

A collaboration with a famous American artist

A surprise album release

Extensive groundwork and promotion from her first album

A viral social media campaign

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the speaker's main reason for focusing on Europe instead of America?

Europe has a larger music market

Europe is closer and more accessible

The speaker prefers European music styles

The speaker has no interest in American audiences

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the speaker imply about the importance of location in their music career?

Location is irrelevant in today's digital age

Living in America is essential for success

Being close to home allows for better career management

Touring in Asia is more beneficial than in Europe