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WorksheetsMarket Introduction
Total questions: 10
Worksheet time: 4mins
Name
Class
Date
1.
Satisfying customer needs/wants while making a profit
a)
Marketing Mix
b)
Marketing Concept
c)
Market
d)
Target Market
2.
Another name for the 4 P's of Marketing
a)
Target Market
b)
Marketing Concept
c)
Marketing Mix
d)
Marketing
3.
Deciding how much to make/sell would be:
a)
Product
b)
Price
c)
Place
d)
Promotion
4.
____________ relates to distribution of products.
a)
Product
b)
Price
c)
Place
d)
Promotion
5.
Creating a new commercial would be:
a)
Product
b)
Price
c)
Place
d)
Promotion
6.
A _______________ business focuses on customer needs/wants. They also conduct research to determine preferences.
a)
Product oriented
b)
Marketing oriented
c)
Industrial
d)
Consumer
7.
Potential customers with common needs/wants and have the ability to purchase these items.
a)
Market
b)
Target Market
c)
Marketing Concept
d)
Marketing Mix
8.
B2B describes:
a)
Consumer markets
b)
Industrial markets
c)
Target markets
d)
Market oriented business
9.
Apple holds 78% of the market __________
a)
Share
b)
Percentage
c)
Growth
d)
Competition
10.
Which two factors of SWOT are INTERNAL?
a)
Strengths, weaknesses
b)
Strengths, threats
c)
Weaknesses, opportunities
d)
Opportunities, threats
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