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WorksheetsFundamental of Marketing (quiz 1)
Total questions: 16
Worksheet time: 19mins
What is meaning "Product" in Marketing Mix ?
The goods offered by company to its customers
The good or services offered by company to its customer
The good or services offered by company using product tools such as quality, design and features.
Product tools that using to goods and services.
"The idea that people will buy more goods and services if aggressive sales techniques and used and that high sales result in high profits". It the definition of ..............?
Societal Marketing Orientation
Marketing Orientation
Sales Orientation
Production Orientation
Why we need to study Marketing ?
Understanding marketing makes consumers more informed.
To know the population of the customer.
To understand how people think about the product.
An understanding in business world.
What is the definition of Marketing ?
(a)
There are 5 conditions in exchange process. Which condition is False.
At least 2 parties
It has values to other party
It capable of talking and acting
Free to accept or reject the exchange offer
" It provides resources needed by the company to produce its good and services". It definition of.......?
Social Factor
Demographic Factor
Public
Suppliers
" It provides resources needed by the company to produce its good and services". It definition of.......?
Social Factor
Demographic Factor
Public
Suppliers
In external environment factor, there are have several group of ages. Which Factor that consist of group of ages ?
(a)
What are meaning by Inflation ?
(a)
There are 4 components in Pyramid Social Responsibility. State 4 Component of Social Responsibility.
(a)
There are several of Internal Environment . Which environment are False
Competitors
Customers
Public
Social
List 5 different roles various family members can play to influence the purchase decision-making process.
(a)
State 5 sense that stimulate the need recognition stage in consumer decision-making process.
(a)
Define 3 types of selective perception in consumer decision making.
(a)
State 3 types of personal factor that influence consumer buying decision.
(a)
There are 3 types of consumer buying decision. What are they ?
(a)
