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IELTS - media & advertising

Total questions: 12

Worksheet time: 4mins

Name
Class
Date
1.

It can be said that the effectiveness of .... contributes to curb the spread of SAR COVID 2 in Vietnam.

a)

banning people from eating outside

b)

broadcasting propaganda

c)

banning people from going to the supermarket

d)

banning people from going to the hospital

2.

Newly received information about an event that is currently occurring or developing is called...

a)

new news

b)

common news

c)

out of date news

d)

breaking news

3.

A form of advertising campaign/strategy used by brands, companies, or a non-profit organization which involves a well-known person using their social status or fame to help promote a product, service or even raise awareness.

a)

commercial advertising

b)

celebrity endorsement/branding

c)

word of mouth

d)

billboards

4.

A form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

a)

online marketing

b)

Internet advertising

c)

all of the options

d)

digital advertising

5.

The action or activity of gathering information about consumers' needs and preferences.

a)

product survey

b)

deliver questionnaires

c)

market research

d)

product launching

6.

A particular group at which a film, book, advertising campaign, etc., is aimed

a)

random customers

b)

defined customers

c)

target objectives

d)

target audience

7.

Vietnamese government... strict ... ..... the sale of weapons.

a)

apply rules into

b)

use rules to

c)

impose regulations on

d)

ban actions on

8.

A person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.

a)

Influencers

b)

famous people

c)

celebrities

d)

comedians

9.

The government has imposed strict ...... on the press.

a)

censor

b)

censorship

c)

sensory

d)

control

10.

You have to give him credit for .... ..... ...... ........ He is so creative.

a)

dealing with the challenge

b)

thinking outside the box

c)

completing all the tasks

d)

helping others in needs

11.

In the prime time television, audiences are normally...

a)

provided with so many useful information

b)

bombarded with all kinds of adverts

c)

introduced to many new movies

d)

too busy to watch

12.

All the forms of advertising is to...

a)

stimulate people to purchase products

b)

persuade consumers to pay more

c)

encourage people to understand deeply about the new products

d)

all the options