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Y12 Business - Knowledge blast

Total questions: 52

Worksheet time: 32mins

Name
Class
Date
1.
In a general partnership,
a)
the business continues even if one partner dies
b)
partners must pay specific business taxes on stock they issue
c)
partners usually draw up legal papers called articles of partnership.
d)
partners are only liable for the business' debt up to the amount of their investment
2.
Perfect competition is characterized by
a)
a large number of sellers and buyers.
b)
diverse products.
c)
sellers acting together to set prices.
d)
uninformed buyers and sellers.
3.
When a major car company lowers its prices, other car makers will probably 
a)
maintain existing prices.
b)
raise their prices.
c)
go out of business.
d)
lower their prices.
4.
A market structure in which one firm has a monopoly because of its location is a 
a)
natural monopoly.
b)
geographic monopoly.
c)
technological monopoly.
d)
government monopoly.
5.
Barry and two associates have been operating a business that is not going well. Barry is stressed out because the company is over $200,000 in debt and he knows that if it goes out of business, he and his two associates will have to pay it out of their own pockets. It sounds like Barry and his two associates have a 
a)
partnership.
b)
corporation.
c)
sole proprietorship.
d)
stock.
6.
Mr. Simpson is liable for all the debts of his company. Mr.Simpson has which type of business organization?
a)
sole proprietorship
b)
monopoly
c)
perfect competition
d)
corporation
7.
Which market has no competition?
a)
perfect competition
b)
oligopoly
c)
monopoly
d)
monopolistic competition
8.
Which market structure is BEST indicated by the soda market?
a)
monopoly
b)
pure competition
c)
oligopoly
d)
natural monopoly
9.
If Mark Etts expresses a desire to sell his corn at a local farmer's market, he must be aware that the product is standardized and that he will have no control over the price. The market structure he is MOST likely participating in is
a)
monopolistic competition
b)
oligopoly
c)
perfect competition
d)
monopoly
10.
Ramon decided to open his own software business. He borrowed money from a bank to buy computers and office equipment, and he hired one assistant. What is one DISADVANTAGE of Ramon's type of business organization? 
a)
limited liability
b)
ease of start-up
c)
flexibility
d)
unlimited liability
11.
Which scenario is an example of a monopoly? 
a)
A local water company is the sole provider of water for a small town.
b)
A dry cleaner specializes in environmentally friendly cleaning methods.  
c)
A farmer produces green beans for sale at a farmer's market.
d)
A small number of cereal companies produce most of the cereal on the market.
12.
The MOST LIKELY reason for an entrepreneur to start a new business is 
a)
to make a profit.
b)
to risk financial failure.
c)
to create a new social benefit.
d)
to discover a new product.
13.
An industry that is dominated by a few large firms is 
a)
monopolistic competition.
b)
a monopoly.
c)
perfect competition.
d)
an oligopoly.
14.

What is a business plan?

a)

Written document that only outlines the business practices of the new business.

b)

Written document that describes the financial aspects of the business.

c)

Written document that only describes the ownership of the business.

d)

Written document that describes all the steps necessary for opening and operating a successful business.

15.

Why do you need a business plan?

a)

To explain your idea

b)

the ability to get financing.

c)

it's a road map that sets objectives and goals for the business.

d)

To help reduce the risk of business failure.

e)

All of the above.

16.
Segmentation of a market is done to help with?
a)
Targeting advertising more accurately
b)
Increase the amount of products being made
c)
Improving the quality of goods being sold
d)
Making sure that workers are happy at work
17.
___________ is a method used to identify customers with similar wants and needs.
a)
Selling
b)
Planning
c)
Market Segmentation
d)
Sales pitch
18.
Mass marketing involves identifying market segments, selecting one or more of them, and developing products and marketing programs tailored to each.
a)
True
b)
False
19.
________ involves dividing a market into smaller segments of buyers with distinct needs, characteristics, or behaviors that might require separate marketing strategies or mixes. 
a)
Mass customization
b)
Market targeting
c)
Market segmentation
d)
Differentiation
20.
Mass marketing is about
 
a)
Aiming a product at one particular segment
b)
Developing products for different segments
c)
Going for a global marketing strategy
d)
Aiming the product at the entire market
21.

Why do businesses use market research?

a)

To identify customer needs

b)

To sell goods and services

c)

To advertise

22.

What is the first step for a new business?

a)

To attract repeat purchases

b)

To attract trial purchases

c)

To attract advertising

23.

What does desk research involve?

a)

Gathering new data

b)

Gathering existing data

c)

Conducting surveys

24.

What is information collected about opinions and views called?

a)

Quantitative data

b)

Qualitative data

c)

Segmentation

25.

How does accurate market research help a business?

a)

By avoiding risk

b)

By reducing risk

c)

By eliminating risk

26.

What does a market segment identify?

a)

All products in the market

b)

Competitors

c)

Groups of people with similar buying habits

27.

What can a market map be used to identify?

a)

Gaps in the market

b)

Competitors

c)

Groups of people with similar buying habits

28.

What is the name of an individual who is asked questions in a survey?

a)

A supplier

b)

A sample

c)

A respondent

29.

What are the total number of people selected to answer market research questions called?

a)

A supplier

b)

A sample

c)

A respondent

30.

Which of the following is an example of primary research?

a)

Internet research

b)

A focus group

c)

Company reports

31.
Which of these products is an example of a consumer good?
a)
A bottle soap powder
b)
A washing machine repair service
c)
A drink can filling machine
d)
The design of an advertisement for computers
32.
Which of these products is an example of a producer good?
a)
A bottle of washing up liquid
b)
A washing machine repair service
c)
A drink can filling machine
d)
The design of an advertisement for computers
33.
What is not part of the marketing mix (the 4Ps)?
a)
Product
b)
Person
c)
Price
d)
Promotion
34.
What is not linked to place?
a)
Where the shop is
b)
Where the materials are
c)
What the product is
35.
What is a disadvantage of Television advertising?
a)
It reaches a wide audience
b)
You can differentiate different target markets
c)
It is expensive
36.
Offering an incentive to customers in order to increase sales--contests, free samples, coupons etc...
a)
promotional mix
b)
telemarketing
c)
personal selling
d)
sales promotion
37.
All of the following are low cost advertising methods EXCEPT
a)
word of mouth
b)
business cards
c)
flyers
d)
tv commercials
38.

Business operations is the department in a business that is responsible for:

a)

Marketing

b)

Finance

c)

Production of goods/provision of services

d)

Human resources

39.

Which of the following products is likely to be made using job production?

a)

Heinz baked beans

b)

Cadburys Dairy Milk

c)

Land Rover car

d)

Made to measure wedding dress

40.

Which of the following is a feature of flow production?

a)

Products are produced continually on a production line

b)

Products are one-off meeting customer needs exactly

c)

Products are made in small identical groups

d)

Cost of producing one unit is high

41.

A benefit to a business of introducing lean production methods is that:

a)

Unit costs should be minimised in the long term

b)

New processes will be easily implemented

c)

Training costs will be low

d)

All staff will be happy to take on additional responsibilities

42.

Which of the following stock control methods would involve frequent deliveries?

a)

Flow production

b)

Just in case

c)

Job production

d)

Just in time

43.

A business that becomes more streamlined as a result of effective supply chain management is said to be running more:

a)

Bureaucratically

b)

Expensively

c)

Efficiently

d)

Autocratically

44.

Which of the following is a benefit to a business of minimising waste in its supply chain?

a)

Lower unit costs

b)

Higher labour turnover

c)

Higher revenue

d)

Purchasing economies of scale can be achieved

45.

Which of the following is a direct benefit of having an efficient logistics department?

a)

Products arrive exactly when needed

b)

Labour productivity will reduce

c)

Efficiency will be minimised

d)

Staff motivation will increase

46.

Total quality management aims to:

a)

Give production line staff minimal say in the level of quality standards

b)

Check quality standards at the end of the production line

c)

Ensure that quality is the responsibility of everyone in an organisation

d)

Ensure a single person/single team is responsible for quality

47.

The process of meeting customer needs successfully before, during and after a sale is called:

a)

Procurement

b)

Kaizen

c)

Customer service

d)

The sales process

48.

Which of the following is a danger to a business of offering poor customer service?

a)

Increased flexibility with pricing

b)

Increased revenue

c)

Negative word of mouth

d)

Satisfied customers

49.

Who was largely responsible for inventing an efficient operations system for mass producing standardised goods?

a)

Jane Fonda

b)

Henry Ford

c)

Elon Musk

d)

Marius Ortner

50.

Which of these is NOT a benefit of mass producing standardised products?

a)

Economies of scale

b)

Unique products consumers value

c)

Fewer errors in production

d)

Task specialisation for employees

51.

Software that is used to create a 3D model of what a product will look like after production using exact specifications is called Computer-aided...

(a)  

52.
materials management strategy used to ensure that the right amount of materials are provided exactly when they are required for production.
a)
Just In Time
b)
Materials Requirement Planning
c)
Master Production Scheduling
d)
Forecasting