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WorksheetsSTP IN MARKETING
Total questions: 10
Worksheet time: 6mins
STP in Markering stands for ...
Situation, Targeting, Positioning
Selling, Targeting, Positioning
Segmentation, Targeting, Positioning
Segmenting, Targeting, Positioning
Segmentation is
Grouping consumers based on their preferences
The process of identifying groups of consumers who have the same interest
The process of identifying groups of consumers who have similarities based on certain criteria
Group consumers based on their demographic profile
The targeting criteria......
Market Size, Market Growth, Competitive Advantage, Competition
Market Size, Market Growth, Consumer Type, Competition
Competitive Strategy, Market Growth, Competitive Advantage, Competition
Market Size, Market Share, Competitive Advantage, Competition
Positioning contains important attributes for consumers, it must be stated by....
catchy, nice to hear and must be trustworthy
straightforward, pleasant to hear and effective
cool, straightforward and must be trustworthy
easy, easy to hear and must be trustworthy
The definition of measurable in market segmentation is ...
Market segments must be measurable to a certain degree
The market segment is quite profitable
Market segments can be clearly distinguished
Market segments can be reached and served effectively
The following descriptions are presented:
a. Markets are easier to distinguish
b. Better service to buyers
c. More targeted marketing strategy
Based on the description above is ...
Principles of Market Segmentation
Benefits of Market Segmentation
Market Segmentation Goals
Target Market Segmentation
The following are types of market segmentation strategies, namely, except ...
Tipography
Demographic
Psikography
Geography
The following are CAUSES of the increasing popularity of ONLINE MARKETING, except...
Lazy to move
The use of smartphones is increasingly widespread
Creating an online shop just got easier
Internet access is getting more expensive
The marketing Plan strategy consists of:
STP, SWOT dan 7P
SWOT dan 4P
STP, SWOT dan 5P
SWOT dan 5P
The brand aims as a product's appeal, is the brand's goal in terms of ....
As a promotional tool
To control the market
To build an image
As an identity
