WorksheetsConsumer Market
Total questions: 10
Worksheet time: 5mins
The study how individuals, groups and organizations selects, buy, use and dispose of goods, services, ideas, or experience to satisfy their needs and wants is the meaning of...
consumer market
consumer value
consumer behavior
consumer decision
what factors influence the characteristics of consumers?
Personal and Social
Cultural and Personal
Politic and Social
Economi and Politic
How many levels of consumer's need in Maslow's Hierarchy Pyramid
5
7
6
3
which of the following is a part of consumer behavior?
how competitor prices its products
factors that influence how people purchase and use products and services
the design of marketing research study
all are correct
The first (bottom) level in the hierarchy of need is?
security
social
physiological
esteem
The second step in making decision is?
Evaluation of alternative
Information search
Problem recognition
Purchase decision
Gaining respect and recognition from others satisfies is
Security needs
Self-actualization needs
Esteem needs
Social needs
An important part in the first of consumer decision-making process is
gathering information about alternative solution
determining the strength of the need and the urgency to satisfy the need
realizing whether a product provides a solution to a problem
determining if you have adequate information to make a decision
which are included in consumer psychology
Motivation and Memory
Learning & Self esteem
Personality & Memory
Value & Perception
The history, belief, customs and traditions of a group that are passed on from generation to generation is the group's
Personality characteristics
Culture
Social class
Reference group
