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CUSTOMER-SUPPLIER

Total questions: 10

Worksheet time: 7mins

Name
Class
Date
1.

TITLE OF THE LESSON

a)

Quality in Supplier Relationships

b)

Quality in Business- Supplier Relationships

c)

Quality in Owner-Supplier Relationships

d)

Quality in Customer-Supplier Relationships

2.

“The only value your company will ever create is the

value that comes from customers—the ones you have

now and the ones you will have in the future.

Businesses succeed by getting, keeping, and growing

customers. Customers are the only reason you build

factories, hire employees, schedule meetings, lay

fiber-optic lines, or engage in any business activity.

Without customers, you don’t have a business.”

(a)  

3.

One of the challenges of monitoring the Internet for information is that unlike a

focus group or telephone interview, inaccurate perceptions or factual errors

cannot be corrected.

a)

TRUE

b)

FALSE

4.

Customer engagement software is designed to help companies increase customer

loyalty, target their most profitable customers, and streamline customer

communication processes.

a)

TRUE

b)

FALSE

5.

One common form that cooperation takes is the early involvement of suppliers in

the design of new products.

a)

TRUE

b)

FALSE

6.

The goal of building partnerships with customers and suppliers can be seen as an

extension of the teamwork principle that applies to all TQ activities.

a)

TRUE

b)

FALSE

7.

The foundation of trust which forms the basis of effective CSRs is what Juran

describes as the “pattern of collaboration.”

a)

TRUE

b)

FALSE

8.

Which of the following is not a popular method of collecting information?

a)

Getting workers involved in collecting information.

b)

Top managers acting as customers of their own organization.

c)

Inviting customers to inspect plant and operational facilities.

d)

Monitoring the Internet.

9.

is the emotional connection between a customer and a brand. Highly engaged customers buy more, promote more, and demonstrate more loyalty. (CAPITAL LETTERS)

(a)  

10.

(a)   have a relationship with, and within, your company, either through employment or as partners who deliver your product or service to the end user, the external customer. (CAPITAL LETTERS)