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Management of Business Unit 2

Total questions: 45

Worksheet time: 23mins

Name
Class
Date
1.

The term modularization refers to the

a)

last stage of product development

b)

sharing of common data and processes

c)

designing of products in sections/components

d)

small scale production for electronic devices

2.

Which of the following is a disadvantage of job production?

a)

Workers tend to be less motivated because of repetition of work

b)

Large stock of unfinished goods at each stage of the process

c)

High labour costs as production tends to be labour intensive

d)

Not possible to offer a wide variety of goods to meet consumers' needs.

3.

A type of costing which focuses only on variable costs and ignores fixed cost is known as

a)

marginal costing

b)

full costing

c)

absorption costing

d)

standard costing

4.

Which of the following is NOT a dimension of quality?

a)

Aesthetics

b)

Integration

c)

Conformance

d)

Serviceability

5.

Which of the following is the MOST appropriate method for measuring efficiency of production in a capital-intensive industry?

a)

Sales per employee

b)

Output per worker

c)

Profit per worker

d)

Output per machine

6.

Mr. Joe produces hand carved jewelry. Which type of production layout is BEST suited for his business?

a)

Process

b)

Product

c)

Fixed-position

d)

Cellular position

7.

Which of the following incentive schemes can be used to increase productivity?

a)

Promotion

b)

Job rotation

c)

Profit sharing

d)

Empowerment

8.

What is the critical path?

a)

L, M, P, R

b)

L, N, P, R

c)

L, M, O, Q, R

d)

L, N, O, Q, R

9.

Calculate the contribution to fixed costs

a)

$200,000

b)

$300,000

c)

$500,000

d)

$700,000

10.

The perceived quality of a product is measured by

a)

conformity to general production standards

b)

conformity to customers' expectations

c)

the producer's standards

d)

the features of the product

11.

Which of the following is NOT a characteristic of lean production?

a)

Kaizen

b)

Just in time

c)

Time management

d)

Excess capacity

12.

Which of the following represents the lead time?

a)

I

b)

II

c)

III

d)

IV

13.

Which of the following is considered a quantitative method of forecasting?

a)

Market survey

b)

Time series analysis

c)

Delphi method

d)

Jury of experts

14.

The strategy of selecting the best practice against which the organization's performance is compared is known as

a)

outsourcing

b)

benchmarking

c)

continuous improvement

d)

total quality management

15.

Calculate the sales for week 6, using a 4 week moving average.

a)

2050

b)

4350

c)

1900

d)

2350

16.

The type of sampling whereby every member of the population has a known chance of selection is called

a)

probability sampling

b)

convenience sampling

c)

non-random sampling

d)

non-probability sampling

17.

"If we mass produce, sell cheaply and distribute intensively, we will be profitable" This reflects the

a)

selling concept

b)

product concept

c)

marketing concept

d)

production concept

18.

Which of the following may be used to describe the term 'loss leader'?

a)

A product that is difficult to find

b)

A product that is sold below cost

c)

A manager who has no experience

d)

A product that has no value to consumers

19.

Which of the following is NOT an objective of promotion?

a)

To inform

b)

To coerce

c)

To persuade

d)

To make aware

20.

Vidal is thinking about producing cricket gear.

He was advised to conduct primary research.

Which of the following instruments would be

MOST appropriate?

a)

Internet

b)

Desk research

c)

Questionnaire

d)

Library research

21.

To price his product, Paul decided to add 25% of the cost price to get his selling price. This strategy is known as

a)

cost plus pricing

b)

going rate

c)

perceived value

d)

competition pricing

22.

A product has 3 dimensions or layers. Which layer is represented by the shaded region C?

a)

Actual

b)

Formal

c)

Core

d)

Augmented

23.

E-commerce is best defined as

a)

Use of a skybox

b)

buying and selling via the internet

c)

buying on the internet only

d)

advertising on the internet

24.

Which of the following is NOT a characteristic of a service?

a)

Uniformity

b)

Intangibility

c)

Perishability

d)

Inseparability

25.

ABC Co. Ltd uses advertising, personal selling and sales promotion to inform customers of the company's product. These techniques can be BEST described as

a)

marketing mix

b)

promotion mix

c)

distribution channel

d)

advertising mix

26.

Consumer buying behaviour refers to

a)

target market buying

b)

market segment buying

c)

business buying behaviour

d)

buying behaviour of final consumers

27.

The characteristics of region B include:

a)

warranty, quality, function

b)

features, style, packaging

c)

style, image, preservatives

d)

delivery, after-sales service

28.

A producer who deliberately restricts the number of dealers for the firm's product is implementing a

a)

multiple channel strategy

b)

direct distribution strategy

c)

selective distribution strategy

d)

intensive distribution strategy

29.

CNM cosmetics manufactures products for the face, hands and feet. The sum of all the different products is called the

a)

cash cow

b)

product mix

c)

product line

d)

Boston matrix

30.

Which of the following is LEAST likely to occur during stage C?

a)

New product features added

b)

Competitors decrease

c)

Lower pricing is used

d)

product life extension

31.

Which of the following is NOT required of a new business when applying for a bank loan?

a)

Reason for the loan

b)

Some form of collateral

c)

Description of the business

d)

Qualifications of Board members

32.

Which of the following is NOT a characteristic of a successful entrepreneur?

a)

High energy level

b)

Fear of the unknown

c)

Tolerance for ambiguity

d)

Internal locus of control

33.

A business plan can be defined as a document which

a)

specifies the business details

b)

identifies the level of profitability of the business

c)

specifies how long the business has been in operation

d)

identifies the characteristics of the business

34.

Which of the above doors should an entrepreneur open if he has a unique idea for a product not offered presently but would be in great demand?

a)

Door 1

b)

Door 2

c)

Door 3

d)

Door 1 & 3

35.

Which of the following can be identified as a benefit of e-commerce to the entrepreneur?

a)

Access to a larger market

b)

Higher levels of profitability

c)

Reduction in production costs

d)

Improvement in product quality

36.

One advantage of a mixed economy is that

a)

The state provides public goods

b)

There is no wasteful competition

c)

The price of all goods is dictated by market forces

d)

The private sector provides essential services for consumers

37.

Which of the following problems is MOST likely to prevent a small business from expanding?

a)

Lack of sufficient finance

b)

Poor managerial skills

c)

Lack of marketing knowledge

d)

E-commerce

38.

Small firms that are organized as sole traders may find it difficult to access much needed capital mainly because

a)

they do not have limited liability

b)

their workforce is usually inefficient

c)

they do not keep accurate records of their activities

d)

customers prefer to purchase goods from larger firms

39.

What is the potential reward, to the entrepreneur, his employees, the community, and the economy for venturing into business?

a)

Economic growth

b)

Minimum wage

c)

Social cohesion

d)

Rising costs

40.

Which of the following criteria is MOST appropriate for measuring the size of a service provider such as a radio station?

a)

Output level

b)

Labour force

c)

Market share

d)

None of the above

41.

A patent is considered a strategic asset to a business because it

a)

protects innovative new products

b)

advertises innovative new products

c)

reduces the cost of innovative new products

d)

allows other businesses to copy innovative new products

42.

Which if the following is NOT a type of assistance given to small businesses?

a)

Financial assistance

b)

Technical assistance

c)

Consumer Protection

d)

Managerial Training

43.

Entrepreneurship can be BEST defined as

a)

accessing capital

b)

making profits at all cost

c)

identifying the factors of production

d)

using scarce resources to establish business entities

44.

Baked Treats Ltd, a small bakery, sells its products through its own retail outlet. Which of the following forms of distribution is Baked Treats using?

a)

Agent

b)

Direct

c)

Indirect

d)

Multiple

45.

Mrs. Chang recently opened a small restaurant. After one week of operations, she does not have sufficient cash to pay her two workers. Her issue is:

a)

high gearing

b)

working capital deficiency

c)

low stock turnover

d)

legal and ethical