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BRAND AND LOGO

Total questions: 10

Worksheet time: 3mins

Name
Class
Date
1.

Branding is a way of identifying our business. It is how our customers .......................... our business

a)

look & interest

b)

recognise & buying

c)

interest & experience

d)

recognise & experience

2.

There are 4 Steps To Building A Successful Brand, except ...

a)

Define how you want to be perceived

b)

Be confidence

c)

Organize our business based on this promise

d)

Communicate our promise

3.

After defining how you want to be perceived, then organizing your business based on this perception and communicating this promise, we must ................

a)

be confidence

b)

be happy

c)

be faithful

d)

be consistent

4.

There are 3 main questions about Food Branding, except..........

a)

How much money should be prepared?

b)

How would you describe our brand?

c)

What separates you from your competition?

d)

Who’s buying your product?

5.

There are include 10 essentials of a successful food brand, except ....

a)

Logo

b)

Website

c)

Brick & Mortar Shop

d)

Money

6.

This is optional for some food brands, but most food businesses need to consider how to brand their shops, stores or locations, called .....

a)

Website

b)

Brand Messaging

c)

Brick and Mortar Shops

d)

Social Media

7.

Why we need a great Logo ?

a)

a logo is a CENTRAL PART of any business’s branding.

b)

a FIRST POINT of contact for our most potential consumers.

c)

it TRULY REPRESENT our brand & can connect with our consumers.

d)

All answers are correct

8.

the following are some types of logos except.....

a)

Badge/Vintage Logo

b)

Symbol/Iconic Logo

c)

Picture Logo

d)

Word Mark Logo

9.

There are include 5 major characteristic of a great logo, except ..................

a)

versatile

b)

Simple

c)

Relevant

d)

Expensive

10.

One of the primary colors, & a universal symbol of passion, anger, & excitement, is.................

a)

Yellow

b)

Black

c)

Red

d)

Blue