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Worksheets

Advertising

Total questions: 10

Worksheet time: 3mins

Name
Class
Date
1.

Consists of posters placed on the sides of buses, in subway stations, inside trains and at airports.

a)

transit advertising

b)

mass media

c)

infomercial

d)

direct mailer

2.

A television program that is used to sell a product.

a)

infomercial

b)

commercial

c)

screen ads

d)

pop-up ads

3.

All means of communication such as TV, radio and newspapers.

a)

cyber ads

b)

mass media

c)

screen ads

d)

banner ads

4.

The paid, non-personal form of communication that businesses use to promote their products.

a)

targeting

b)

promotion

c)

advertising

d)

marketing

5.

Ads sent by mail to people's homes.

a)

billboard

b)

webinar

c)

direct-mail advertising

d)

webcast

6.

A seminar conducted over the Internet.

a)

billboard

b)

podcast

c)

webinar

d)

webcast

7.

Most common form of outdoor advertising.

a)

word of mouth

b)

billboard

c)

webcast

d)

mass media

8.

These ads appear for a brief minute when you first log onto the Internet or when you click on a website.

a)

spyware

b)

screen ads

c)

pop-up ads

d)

banner ads

9.

Ads displayed across the top and bottom of the right of the computer screen.

a)

pop-up ads

b)

cartoons

c)

banner ads

d)

screen ads

10.

Television or radio broadcast that is sent and received over the Internet.

a)

webcast

b)

screen ads

c)

cyber ads

d)

mass media