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WorksheetsTuty Fruty Quizz
Total questions: 20
Worksheet time: 7mins
In a given iOS campaign, what may be the possible factor behind Zero conversions?
Lack of observed events
Low incoming pings
Low attributed pings
Both A&B
Right support option for specific questions on Performance planner?
L1G
L2
RPLs
GPS team
What’s the right option to choose in order to see Backend bids?
MaxCPE in Guacdash
Avg MaxCPE in go/uacstats-v2
Avg MaxCPE Param in StatsV2
Right way to recognize AC ads?
Ad choices logo
‘Why this ad’ option upon clicking the X icon
Ad choices triangle in color blue
Google Ads sign
How many apps should be linked to a FiB project ID?
Ideally 1
More than 3
No limit
4 apps
Can a tROAS campaign scale without recording conv value?
Not at all
It should tank the very next day of missing conv value
It can, WAI
What is ground truth data with respect to iOS campaigns?
Observed conversions data
Observed+Modeld conversion data
Only modeled conversions
What are your views on GAFE QR Code generator?
It has no issues whatsoever and always shows right QRs
Not the correct process, instead use 3P QR generators
In cases of ‘week 1 retention’ event, what period data can be ignored?
Last 7 days
7 days ahead from the date of investigation
What’s the applicable impact of custom store listing on AC Ads?
Ad serving will be customised
It has no impact on ads serving
Why are there no serving ad groups created for an AC?
The app is not available in the country that is being promoted.
The account is already at the 5M ad group targeting criteria limit
Either 1 or 2
If the campaign is created using copy/paste from a paused campaign, we don’t create any serving ad groups if the campaign remains in paused state.
All of the above
Can we access asset from paused campaign in the Account asset report?
Yes
No
What is BTI and which channels is BTI launched for?
BTI is a feature of App Campaigns for installs that optimize towards the first_open event / Launched for Admob Experiments are underway on YouTube In-Stream. Search and Play are on the roadmap for 2022
BTI is a feature of App Campaigns for installs that optimize towards the first_open event /Launched for YouTube In- stream. Experiments are underway on Admob Search and Play are on the roadmap for 2022
Which tool can we use to tell if traffic is coming from BTI?
Using dimension “IsAppInstalled' in go/uacstats-v2
Using Capone
On Front end
Not Possible
Some image assets were automatically removed from the campaign, what’s going on?
Its a bug and need to be escalated.
The last stage of image simplification is to remove assets in incompatible sizes that had not been adjusted by the advertiser.
Why can't I upload banner-sized HTML5 assets anymore?
Banner size has been deprecated
Not following the suggested size
Can I target hybrid (app+web) lists from GA4 in ACe?
No
Targeting hybrid audiences in ACe is in closed alpha and requires allowlisting.
Why can’t I see anything in the “Match rate” column for newly created device ID lists in Google Ads?
Match rate takes at least 7 days to populate
We don’t calculate match rate for MDID lists, so its intended
Can ACe serve with deeplinks that don’t open the app (e.g. after the app update)?
No
Yes
What all campaign types support tROAS bidding?
ACi only
Ac & Ace both
