WorksheetsQuiz No. 3 on HRMA 30093 Strategic Innovation And Design Thinkin
Total questions: 25
Worksheet time: 50mins
Is it an invention or an innovation?
(a)
Is it an invention or an innovation?
(a)
Is it an invention or an innovation?
(a)
Is it an invention or an innovation?
(a)
Is it an invention or an innovation?
(a)
Invention is a process of turning ideas into devices or systems.
TRUE
FALSE
Innovation is a process of modifying an existing product or system to improve it.
TRUE
FALSE
Creativity has nothing to do with inventing.
TRUE
FALSE
To brainstorm is to build something.
TRUE
FALSE
Meeting societal expectations is a driving force behind the acceptance and use of products and systems.
TRUE
FALSE
It is an organization's process of reinventing or redesigning its corporate strategy to drive business growth, generate value for the company and its customers, and create competitive advantage.
(a)
The microwave was discovered when engineer Percy Spencer found that the chocolate bar in his pocket melted when he was close to a magnetron in the radar array he was tinkering with. In what innovative category it belongs?
Serendipitous Breakthrough
Strategic Innovation
Incremental Innovation
Unplanned Innovation
The microwave was discovered when engineer Percy Spencer found that the chocolate bar in his pocket melted when he was close to a magnetron in the radar array he was tinkering with. In what innovative category it belongs?
Serendipitous Breakthrough
Strategic Innovation
Incremental Innovation
Unplanned Innovation
This approach adopts a "present to future" orientation and takes today as the starting point.
(a)
Companies employing strategic innovation do not necessarily need to make changes to the goods and services they sell to their customers, nor to the technologies that support these products, to be successful.
TRUE
FALSE
This covers the sequence of activities from the beginning of an initiative through implementation.
(a)
This process goes far beyond conducting a simple brainstorming session.
(a)
It is the process of engaging the senior leadership team, a broad cross-section of the organization and key external stakeholders in the development of a shared vision and the path forward.
(a)
An alignment that would call for building a Core or Extended Team that includes representatives from the organization’s supplier, channel, manufacturing or packaging partners or advertising or branding agency.
(a)
An alignment that calls for a cross-functional Core Team, a mix of seniority levels and an Extended Team of internal opinion leaders, supporters and evangelists
(a)
A person that gives “naïve” perspectives and whose role is to challenge the team’s incoming beliefs and assumptions.
(a)
A “top-down” approach that explores the drivers, trends, enablers and dislocations within one or more industries.
(a)
This goes beyond traditional market trend research by taking a speculative, “what if” perspective, seeking out – and in some cases even intentionally creating – industry disruptions.
(a)
A “bottom-up” approach that leverages insights into the behaviors, perceptions and needs of current and potential consumers/customers by involving them as true partners in the innovation process.
(a)
This refers to the mindset and norms that allow individuals and teams to think imaginatively, to take prudent risks, and to seek out, create and introduce innovative solutions.
(a)
