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WorksheetsFEASIB
Total questions: 84
Worksheet time: 2hrs 40mins
It is used to determine the extent to which the goods/services generated by the project are needed or demanded and to design appropriate marketing strategies and plans to ensure the project’s outputs reach and are accepted by the target users.
It seeks to determine the opportunities and threats, the target market, the total demand and supply of the product, the competition and the marketing program which refers to the product, price, place and promotional strategies.
(a)
Are done on ideas, campaigns, products, processes, and entire businesses, and they look at how things work, if they will work, and if there are potential problems
Feasibility Study
Marketing Study
Market Feasibility
Marketing Plan
It means to include other market elements were not included in the study previously (e.g. find other markets were not included in the study to increase sales and thus increase cash flow)
Market study is prepared to achieve and assure, some of the main objectives of the project, which cannot start without specifying these goals confining it broadly.
the process of perceiving, understanding, stimulating, and satisfying the customer needs, wants and expectations through the goods and services of specially selected target market which is better than the competitors.
Marketing Plan
Marketing Study
Feasibility Study
Market Feasibility
It describes the targeted segment in detail and provides context for the marketing strategies and detailed action programs
Demand Analysis
Market Description
Market Segmentation
Positioning Strategy
The "S" in SWOT Analysis includes
•What could you improve?
•Are resources adequate
•What do others do better than you?
•What are your goals?
•Are demands shifting
•How can it be improved?
•What are you doing well
•What sets you apart?
•What are your good qualities?
•What threats could harm you?
•What are factors outside
of your control?
The "W" in SWOT Analysis includes
•What could you improve?
•Are resources adequate
•What do others do better than you?
•What are your goals?
•Are demands shifting
•How can it be improved?
•What are you doing well
•What sets you apart?
•What are your good qualities?
•What threats could harm you?
•What are factors outside
of your control?
The "O" in SWOT Analysis includes
•What could you improve?
•Are resources adequate
•What do others do better than you?
•What are your goals?
•Are demands shifting
•How can it be improved?
•What are you doing well
•What sets you apart?
•What are your good qualities?
•What threats could harm you?
•What are factors outside
of your control?
The "T" in SWOT Analysis includes
•What could you improve?
•Are resources adequate
•What do others do better than you?
•What are your goals?
•Are demands shifting
•How can it be improved?
•What are you doing well
•What sets you apart?
•What are your good qualities?
•What threats could harm you?
•What are factors outside
of your control?
a detailed strategy that outlines the steps required to move a product or service from production to the final customer.
(a)
This type of distribution channel allows the consumers to make purchases from the manufacturer.
Indirect
Direct
Hybrid
This type of distribution channel allows the consumers to make purchases from the wholesaler or retailer.
Indirect
Direct
Hybrid
This type of distribution channel uses both direct and indirect channels
Indirect
Direct
Hybrid
It determines how your organization divides its customers or cohort into smaller groups based on characteristics such as, age, income, personality traits or behavior.
(a)
This type of target segmentation includes demographic features of your market such as age, race, gender, family structure, educational level, occupation, and income level.
Geographical Segmentation
Psychographic Segmentation
Demographic Segmentation
Behavioral Segmentation
Firmographic Segmentation
This type of target segmentation consider things like company size, number of employees and would illustrate how addressing a small business would differ from addressing an enterprise corporation.
Geographical Segmentation
Psychographic Segmentation
Demographic Segmentation
Behavioral Segmentation
Firmographic Segmentation
This type of target segmentation considers that the potential customers have needs, preferences, and interests that differ according to their geographies, understanding the climates and geographic regions of customer groups can help determine where to sell and advertise, as well as where to expand your business
Geographical Segmentation
Psychographic Segmentation
Demographic Segmentation
Behavioral Segmentation
Firmographic Segmentation
This type of target segmentation takes into account the psychological aspects of consumer behavior by dividing markets according to lifestyle, personality traits, values, opinions, and interests of consumers.
Geographical Segmentation
Psychographic Segmentation
Demographic Segmentation
Behavioral Segmentation
Firmographic Segmentation
This type of target segmentation divides markets by behaviors and decision-making patterns such as purchase, consumption, lifestyle, and usage.
Geographical Segmentation
Psychographic Segmentation
Demographic Segmentation
Behavioral Segmentation
Firmographic Segmentation
describes the form of business organization that is best suited for the proposed subject, the organizational structure, the number of personnel needed, their qualifications, their compensation, and the projected time table before the project is implemented.
This part of Organizational Feasibility Study discuss the name of the firm, the type of organization, the vision and mission, organizational goals, organizational chart, manpower resources, job description and qualifications, recruitment, selection and hiring of workers, policies and regulations, project
schedules and management feasibility.
It contains a narrative description of the legal requirements for establishing the business and why this is the right structure for your business.
4 Types of Business Organization
Referred to as a sole trader or a proprietorship, is an unincorporated business that has just one owner who pays personal income tax on profits earned from the business.
Sole Proprietorship
Corporation
Cooperatives Organizational Structure
Partnership
In this step of registering sole proprietorship, a business will choose the business name and register it
STEP 2
STEP 1
STEP 3
STEP 5
STEP 4
In this step of registering sole proprietorship, a business will get a barangay clearance
STEP 2
STEP 1
STEP 3
STEP 5
STEP 4
In this step of registering sole proprietorship, a business will register at SSS and PhilHealth
STEP 2
STEP 1
STEP 3
STEP 5
STEP 4
In this step of registering sole proprietorship, a business will get mayor's permit
STEP 2
STEP 1
STEP 3
STEP 5
STEP 4
In this step of registering sole proprietorship, a business will register at the Bureau of Internal Revenue (BIR)
STEP 2
STEP 1
STEP 3
STEP 5
STEP 4
helps you determine the efficacy of your proposed project by examining the details of your intended process, including materials and labor, logistics and technology related to producing, delivering and tracking the products or services you intend to develop.
(a)
It is a preview or early sample of a product or idea you plan to invest in and eventually reproduce in large quantities.
THE PROTOTYPE DEVELOPMENT PROCESS: HOW TO PROTOTYPE A PRODUCT
WHICH PHASE DEFINES THE PRODUCT AND ITS FEASIBILITY
(a)
THE PROTOTYPE DEVELOPMENT PROCESS: HOW TO PROTOTYPE A PRODUCT
WHICH PHASE CONTAINS "DETAILED DESIGNS"
(a)
THE PROTOTYPE DEVELOPMENT PROCESS: HOW TO PROTOTYPE A PRODUCT
WHICH PHASE CONTAINS "FINAL DESIGN"
(a)
This type of testing involves conducting a risk analysis, answering questions such as whether the materials are affordable and sustainable.
This type of testing involves gathering feedback on its appearance and functionality
This phase of the prototype development process contains results in a manufacturer-ready product design.
PHASE 2: DETAILED DESIGNS
PHASE 3: FINAL DESIGN
PHASE 1: DEFINE THE PRODUCT AND ITS FEASIBILITY
This type of prototyping uses a ruler, ink, and paper
This type of prototyping create a realistic model of a design using a computer and printing machine
(a)
This type of prototyping is used to test certain features that are added at a later stage in the design process
(a)
This type of prototyping is made with anything from building bricks to craft paper.
Wireframe
Working Model
Physical Model
3D Printing
This type of prototyping is made with digital diagram or layout of the product-websites, software or other digital tools.
Wireframe
Working Model
Physical Model
3D Printing
\This type of prototyping is presented through virtual or augmented reality
(a)
This type of prototyping used animated video or even a simulation that explains and graphically represents a project.(video games)
It discusses how the products will be produced, specifying each step that will be involved, and the time involved.
It should determine whether it is necessary to put up, to rent, or to lease a building
Furniture
Building
Fixtures
Refers to machines collectively or a specific machine used for a particular function. It typically involves moving parts and is often powered by electricity, fuel, or other energy sources.
Furniture
Building
Machinery
Equipment
A broader term that encompasses tools, machinery, and other apparatus that are necessary for a particular purpose or activity.
Furniture
Building
Machinery
Equipment
This category can include anything you sit on or use to hold other objects, such as chairs, tables, desks, cupboards and bookshelves.
(a)
includes items that serve a practical or functional purpose, such as lighting, wall mounts, whiteboards and doors
(a)
This promotes product recognition, allowing customers to identify, describe, and differentiate items from similar commodities.
The proponent is required to gather maps in order to show where the proposed project will be located.
It discusses how the place (factory, store, or office) looks like and how it is arranged.
(a)
The required raw materials should be listed down and the basis for their selection must presented.
Fuel, water, and electricity. It also includes other costs that the proposed project will incur like supplies, telephone, telex, maintenance, repairs, insurance, taxes, licenses, and SSS contribution.
Includes the initial raw material costs, labor costs, operating costs, and other costs to produce the product
(a)
It discusses how to dispose the wastes and also the cost of disposing.
(a)
determine the maximum capacity, the production schedule, the number of shifts per day, number of working hours per day, etc.
A flexible document that details all variables relevant to production for a given time period
Waste Disposal
Production Schedule
Capacity/Scheduling
the process of understanding the customer demand for a product or service in a target market.
Demand Analysis
Demand and Supply Gap Analysis
Supply Analysis
This step in market demand analysis includes surveys or customer feedbacks can be leveraged to determine the current customer satisfaction levels.
Product Position
Business Cycle
Market Identification
Evaluate Competition
This step in market demand analysis ideally comprises of three stages: emerging, plateau and declining.
Product Position
Business Cycle
Market Identification
Evaluate Competition
Once the market and their respective business cycles have been reviewed, companies must develop products or tailor their services to meet a specific niche in the market.
Product Position
Business Cycle
Market Identification
Evaluate Competition
A crucial factor of demand analysis is determining the number of competitors in the market and their current market share.
Product Position
Business Cycle
Market Identification
Evaluate Competition
This stage of business cycle shows higher consumer demand and low supply of current products/services.
(a)
This stage of business cycle indicates lagging consumer demand for the company's goods/services.
(a)
This stage of business cycle depicts the break-even level of the market where the supply of goods meets the current market demand.
(a)
It is a research and analysis done to understand the supply trends and responses to changing market and production variables.
Demand Analysis
Demand and Supply Gap Analysis
Supply Analysis
SUPPLY ANALYSIS PARAMETER:
As the price rises suppliers are willing to produce more.
Input Prices
Product's own price
Number of producers present
Expectation of the market
Technology
SUPPLY ANALYSIS PARAMETER:
If the price of inputs goes up, the cost of producing the good increases. And therefore at each price producers need to sell their good for more money. So an increase in the price of inputs leads to a decrease in supply.
Input Prices
Product's own price
Number of producers present
Expectation of the market
Technology
SUPPLY ANALYSIS PARAMETER:
This parameter leads to an increase in the efficiency of the production process which results in the shifting of the supply curve to the right.
Input Prices
Product's own price
Number of producers present
Expectation of the market
Technology
SUPPLY ANALYSIS PARAMETER:
If suppliers expect prices to go up in the future, they decrease their supply today and save inventory to sell for a higher price in the future.
Input Prices
Product's own price
Number of producers present
Expectation of the market
Technology
SUPPLY ANALYSIS PARAMETER:
If the number of producers increases, then we can expect the supply curve to shift outward to the right, thus increasing the supply at every price. But this additional supply may result in a surplus, and the extra competition may cause prices to drop.
Input Prices
Product's own price
Number of producers present
Expectation of the market
Technology
By differentiating your product, service, personnel or brand, you can establish a unique position in your market.
(a)
3 METHODS TO BUILD COMPETITIVE ADVANTAGE
to become the lowest cost manufacturer or provider of a good or service.
Differentiation
Cost Leadership
Focus
3 METHODS TO BUILD COMPETITIVE ADVANTAGE:
uses an approach to identifying the needs of a niche market and then developing products to align to the specific need area.
Differentiation
Cost Leadership
Focus
3 METHODS TO BUILD COMPETITIVE ADVANTAGE:
involves developing unique goods or services that are significantly different from competitors.
Differentiation
Cost Leadership
Focus
It is the initial design stage for any project or plan and an analysis that takes all of a project's relevant factors into account—including economic, technical, legal, and scheduling considerations
(a)
which is used to define the business problem and/or opportunity to be addressed.
The Current Analysis
The Project Scope
The Approach
Evaluation
used to define and understand the current method of implementation, such as a system, a product, etc.
The Current Analysis
The Project Scope
The Approach
Evaluation
depend on the project's overall purpose.
The Current Analysis
The Project Scope
The Approach
Requirements
