WorksheetsBiz Research Quiz 1
Total questions: 53
Worksheet time: 27mins
Name
Class
Date
1.
Research is best defined as:
a)
Random collection of facts
b)
Systematic process to find out things
c)
Marketing activity
d)
Rearranging information
e)
Journalistic reporting
2.
Which of the following is NOT considered research?
a)
Systematic literature review
b)
Hypothesis testing
c)
Collecting facts without purpose
d)
Statistical analysis
e)
Developing theory
3.
The core purpose of research is to:
a)
Prove opinions
b)
Find out things systematically
c)
Advertise a product
d)
Repeat existing knowledge
e)
Gather facts randomly
4.
Which is NOT a core component of research?
a)
Clear purpose
b)
Systematic data collection
c)
Random interpretation
d)
Systematic data interpretation
e)
Transparent process
5.
Why is consulting not considered research?
a)
It lacks novelty
b)
It is client-focused and proprietary
c)
It uses systematic methods
d)
It increases public knowledge
e)
It always publishes findings
6.
“A blind date with knowledge” refers to:
a)
Journalism
b)
Consulting
c)
Research
d)
Marketing
e)
Fact collection
7.
Good research must demonstrate:
a)
Originality & Relevance
b)
Random sampling
c)
Quick data collection
d)
Profit maximization
e)
Popularity in media
8.
Which of the following would be business research?
a)
A company testing whether training improves employee performance
b)
A news article reporting company sales
c)
A marketing campaign
d)
Collecting customer emails
e)
Rearranging old survey data
9.
Which is a characteristic of good research?
a)
Easy to advertise
b)
Client secrecy
c)
Original insights
d)
Limited scope
e)
Guesswork
10.
Why do we conduct business research?
a)
To fill gaps in literature and solve problems
b)
To increase media coverage
c)
To create marketing slogans
d)
To simplify data storage
e)
To avoid competition
11.
Which is the first step in the research process (Saunders et al.)?
a)
Clarify questions
b)
Data collection
c)
Choose research topic
d)
Literature review
e)
Data analysis
12.
A good research question should be:
a)
Vague and broad
b)
Answerable and researchable
c)
Based only on opinion
d)
A yes/no question
e)
Free from context
13.
The TAP framework stands for:
a)
Theory-Action-Practice
b)
Theme-Action-Parameter
c)
Topic-Analysis-Process
d)
Task-Area-Problem
e)
Theory-Application-Problem
14.
Which “W” addresses the practical implications (“so what”)?
a)
What
b)
Who
c)
When
d)
Why
e)
How
15.
Which of the following is discouraged when formulating research questions?
a)
Asking “how” or “why”
b)
Showing utility
c)
Attracting attention
d)
Asking yes/no questions
e)
Challenging assumptions
16.
“Exploring how Gen Z chooses sustainable fashion” is what type of research?
a)
Descriptive
b)
Exploratory
c)
Analytical
d)
Predictive
17.
Descriptive research primarily answers:
a)
Why
b)
What
c)
How
d)
When
e)
So what
18.
Testing whether employee satisfaction improves performance is:
a)
Exploratory
b)
Descriptive
c)
Analytical (causal)
d)
Predictive
e)
Consulting
19.
Forecasting demand for EVs in 2030 is:
a)
Analytical
b)
Exploratory
c)
Predictive
d)
Descriptive
e)
Applied
20.
Which type of research is conducted when little prior research exists?
a)
Exploratory
b)
Predictive
c)
Analytical
d)
Descriptive
e)
Applied
21.
Which method is most associated with qualitative research?
a)
Regression analysis
b)
Surveys
c)
In-depth interviews
d)
Large-scale experiments
e)
Hypothesis testing
22.
Quantitative research is characterized by:
a)
Subjective interpretation
b)
Open-ended narratives
c)
Numerical/statistical data
d)
Emergent design
e)
Context-based storytelling
23.
A study using questionnaires and SPSS analysis is:
a)
Qualitative
b)
Quantitative
c)
Exploratory
d)
Applied
e)
Case study
24.
Observing consumer behavior in a store is typically:
a)
Qualitative
b)
Quantitative
c)
Predictive
d)
Descriptive
e)
Analytical
25.
Which stance is associated with qualitative research?
a)
Objective
b)
Subjective
c)
Experimental
d)
Statistical
e)
Predictive
26.
Deductive research moves from:
a)
Particular → General
b)
General → Particular
c)
Past → Future
d)
Data → Theory
e)
None
27.
Inductive research builds theory by:
a)
Starting with literature
b)
Testing existing theories
c)
Observing cases & generalizing
d)
Using experiments
e)
Collecting secondary data only
28.
Testing an existing HR model in a company is:
a)
Inductive
b)
Deductive
c)
Exploratory
d)
Descriptive
e)
Predictive
29.
Developing a new theory based on interviews is:
a)
Deductive
b)
Inductive
c)
Analytical
d)
Descriptive
e)
Predictive
30.
“If X, then Y” logic is most associated with:
a)
Exploratory
b)
Inductive
c)
Deductive
d)
Predictive
e)
Descriptive
31.
Research aimed at creating new knowledge without immediate application is:
a)
Applied
b)
Basic
c)
Development
d)
Commercial
e)
Predictive
32.
Applied research primarily aims to:
a)
Solve practical problems
b)
Expand theoretical knowledge
c)
Reorder data
d)
Advertise findings
e)
Explore context
33.
Which outcome type would test new methods of analysis?
a)
Commercial
b)
Basic
c)
Applied
d)
Development
e)
Predictive
34.
1. Investigating how first-year university students feel about online learning platforms.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
35.
2. Measuring the percentage of commuters in Hanoi who use public transport daily.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
36.
3. Testing whether providing free gym memberships increases employee retention rates.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
37.
4. Forecasting smartphone sales in Southeast Asia for the next five years.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
38.
5. Exploring how families changed shopping habits during inflation.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
39.
6. Documenting the age and income distribution of Netflix subscribers in India.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
40.
7. Determining whether customer service quality directly affects repeat purchases in supermarkets.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
41.
8. Predicting which employees are most likely to resign within 12 months based on HR data.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
42.
9. Understanding the reasons why entrepreneurs fail in their first five years.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
43.
10. Estimating the average number of hours teenagers spend on TikTok per day.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
44.
11. Examining whether flexible working hours lead to higher creativity among employees.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
45.
12. Using past housing market data to predict average apartment prices in Ho Chi Minh City next year.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
46.
13. (Tricky) An HR manager surveys staff to measure satisfaction scores, then asks why they feel that way.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
47.
14. (Tricky) A report lists the % of small businesses that adopted e-commerce during COVID-19.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
48.
15. (Tricky) A study builds a statistical model linking training hours → productivity → profitability, and then forecasts profits 2 years ahead.
a)
Exploratory
b)
Descriptive
c)
Analytical
d)
Predictive
49.
1. A researcher starts with Maslow’s hierarchy of needs and tests whether it applies to remote workers in Vietnam.
a)
Deductive
b)
Inductive
50.
2. A researcher interviews entrepreneurs and from their responses develops a new theory about risk-taking in startups.
a)
Deductive
b)
Inductive
51.
3. (Tricky) A study builds on existing leadership theory, collects survey data, but then finds unexpected results and proposes a new framework.
a)
Deductive
b)
Inductive
c)
Mixed
52.
4. A professor hypothesizes that job satisfaction improves productivity, then runs a statistical test to confirm or reject the claim.
a)
Deductive
b)
Inductive
53.
5. (Tricky) A researcher starts with no theory, collects observation notes from classrooms, but later uses them to test if constructivist learning theory applies.
a)
Deductive
b)
Inductive
c)
Mixed
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