
Measuring Business Success and Business Failure
Authored by Simon Fagg
Business
9th - 10th Grade
Used 52+ times

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13 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is a possible cause of business failure owing to ineffective marketing?
Charging a price that's too high
Investing too much in fixed assets
over borrowing
relocating production to a country where wages are lower
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What term describes a business that begins trading with insufficient capital?
overtrading
undercapitalised
overdrawn
insolvent
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is most likely to cause a cash flow problem?
obtaining a bank overdraft
investing too little in innovation
spending too much on expensive fixed assets
a weak marketing strategy
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
overtrading might occur if a business tries to do which of the following
expand too quickly
take over a rival
sell in overseas markets
outsource production
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
This business failed because it failed to respond to the success of the iPhone
Nokia
Motorola
Blackberry
Ericsson
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
This company turned down the opportunity to buy Netflix
Microsoft
Disney
Blockbuster
20th Century Fox
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
This company let Steve Jobs have much of the key research that helped launch Apple's success
Microsoft
IBM
Dell
Xerox
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