Luxury Products and Services in Tourism - Recap C5-6

Luxury Products and Services in Tourism - Recap C5-6

University

10 Qs

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Luxury Products and Services in Tourism - Recap C5-6

Luxury Products and Services in Tourism - Recap C5-6

Assessment

Quiz

Other

University

Hard

Created by

Camelia Gheorghe

Used 1+ times

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10 questions

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1.

FILL IN THE BLANK QUESTION

20 sec • 1 pt

Until the 1990s luxury was a closed and very ........... universe.

2.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

Luxury is often associated with:

rarity

class

affordable

quality

3.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

Uniqueness of a luxury product refers to:

Creativity that assures a certain style

Production of it on a large scale

Quality in fine material / fabrics

An established tradition of knowledge, skill, expertise

4.

FILL IN THE BLANK QUESTION

20 sec • 1 pt

The image reflected by the brand and the product is named .......

5.

FILL IN THE BLANK QUESTION

20 sec • 1 pt

In case of luxury tourism, communication of the brand is .................. and addresses aspirations of a particular group of consumers.

6.

FILL IN THE BLANK QUESTION

20 sec • 1 pt

.............. luxury is often only available to older generations and their families.

7.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

New luxury refers to:

consumers with “old” money

brands with tradition, like Prada or Rolls Royce

taking care of yourself

today’s luxury is tomorrows standard

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