NBA Table Day

What are the NBA stages?

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How NBA works?

• Predictive models identify target customers

• Business Logic determines eligibility and prioritization of offers

• Atlas presents the Next Best Action when the call is handled

• Experts discuss NBA offers and dispositions the Customer's response.

What NBA stands for in T-Mobile environment?

• National Basketball Association

• Next Best Action

• National Business Agent

• New Boys Alliance

What is NBA for T-Mobile.?

• A new artificial intelligence and machine learning tool built directly into Atlas.

• A private and professional Basketball league

What means RIGHT CUSTOMER?

• Target elevated and relevant opportunities

• Customer Rights

RIGHT SOLUTION means: Drive business value aligned with Care priorities. ?

• True

• False

RIGHT TIME means Identify the right action in real time?

• True

• False

• Maybe