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Marketing
Quiz
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Business
•
University
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Practice Problem
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Medium
Meryem Baxasla
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le rôle essentiel du Marketing est de:
Maximiser juste la notoriété de l'entreprise
construire une « image de marque » autour du produit
se focaliser sur la publicité du produit
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le Marketing Social et culturel appartient au champs
B to B
B to C
H to H
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Qu'est ce qu'un Produit de substitution
Produit alternatif
Produit similaire au concurrent
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le Point de départ selon l'optique vente est :
lieu de production
le marché
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Laila aime avoir un PC portable pour son anniversaire
c'est un désir
c'est un besoin
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La première condition d'existence du marché est :
demande
besoin
désir
offre
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Les types de concurrences sont:
Directe et Indirecte
Loyale
oligopole et monopole
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