Marketing Plan

Definition of carbon net zero.

• gas extraction by means nuclear energy and carbon markets

• 1. A balance of carbon emitted into the atmosphere and carbon removed from it.

• Carbon that is emitted from products to the surroundings.

• 1. The carbon that is removed from a product.

A strategy describes how the ends (goals) will be achieved by the means (resources).

• True

• False

Management focus on the organisations' resources and capabilities.

• True

• False

Marks & Spencer's plan is to invite consumers and partners to reach net zero together.

• True

• False

In M&S roadmap, which is included in how they reduce waste and protecting resources?

• Sustainable sourcing

• Increasing the range of plant-based protein

• Circular economy

• Zero emissions property

How do M&S tackle food waste?

• Turns great-tasting surplus food into tasty meals

• Creating recyclable plastic bags

• Throw away excessive food waste

• Make new food stocks using new raw materials

Companies and the economy comes separately.

• True

• False

To produce a new product, which area should we focus on more?

• Creating a high energy consumption product

• Producing a non repairable spare parts for products

• Making a complicated packaging to attract new customers

• Search for a local source to manufacture the products

A reusable design

• Promotes behavioral change

• is a design that cannot be refurbished into a new product

• is costly

• cannot be recycled when it wears out

We should use a minimalist packaging to reduce product waste.

• True

• False