Module 2 Quiz

What is the category that defines the expenses of a business?

• Labor

• Supplies and Materials

• Technology

• Cost structure

How will your business generate income?

• No Money, No Business

• Selling a product or service

• Delivery charges

• Additional charges for a special service request

What is the term used to define the products and services created for customer segments?

• Value Proposition

• Customer Relationships

• Channels

• Customer Segments

What type of relationship do you want with your customers?

• High touch and Superior customer service (Apple)

• The basics (Walmart)

• Online

• In-Store

What are the touchpoints on how you deliver your products/services to the customer segment?

• Online

• In-Store

• Going to the customer

• Customer Relationships

Who are the paying businesses and customers in the customer segments?

• Educators (industry)

• Science Teachers (Niche)

• Science Teachers of elementary students (Niche down)

• Defined demographics of your ideal customer

What are the core actions needed to deliver the value proposition, earn revenue, and build customer relationships?

• Website

• Marketing

• Training

• Key Activities

What are the assets needed to run your business?

• Physical

• Human

• Financial

• Key Resources

What other businesses and organizations can help you build and maintain your business?

• Suppliers of goods and services

• Consultants and contractors that can manage aspects of your business

• Science Teachers of elementary students (Niche down)

• Key Partners

What is a written outline that evaluates all aspects of your business?

• Business Plan

• Value Proposition

• Customer Relationships

• Channels