Método CANVAS
Authored by MAURICIO ORTIZ CUEVAS
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
¿Quién diseñó la herramienta CANVAS?
Alex Osterwalder
David Oglivy
Mitch Joel
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Este bloque describe los productos y servicios que crean valor para un segmento específico de clientes.
Propuesta de valor
Clientes
Relación con clientes
Recursos clave
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Este bloque define los diferentes grupos que la empresa desea alcanzar y servir.
Propuesta de valor
Clientes
Relación con clientes
Recursos clave
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Este bloque describe cómo una compañía llega a su segmento de clientes.
Canales
Clientes
Relación con clientes
Recursos clave
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Este bloque describe los tipos de relaciones que una compañía establece como segmento.
Canales
Clientes
Relación con clientes
Recursos clave
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Este bloque representa la caja que una empresa genera.
Flujo de ingresos
Estructura de costos
Actividades clave
Recursos clave
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Este bloque describe los elementos más importantes que se requieren para que la empresa funcione.
Flujo de ingresos
Estructura de costos
Actividades clave
Recursos clave
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