HTIIA: Unit 7 Practice Quiz

Joaquim is learning about the green initiative as part of his university program in hospitality and tourism. Which of the following is LEAST likely to be an item he researches?

• water conservation

• niche marketing

• climate change

• sustainability

What term labels a general movement toward a certain way of thinking or living?

• fad

• craze

• trend

• niche

Clementina is looking for ways that her boutique hotel can embrace the green initiative. What is the MOST common way hotels have begun the change toward a greener way of doing business?

• offering an entirely vegan menu

• allowing clients to reuse towels and bedsheets

• creating family-friendly entertainment options

• sanitizing rooms and lobbies more

What is the name for the amount of money a school, private organization, or government offers students and their families during their education?

• curriculum

• faculty

• academic excellence

• financial aid

Indigo wants to make sure she doesn’t graduate from college with a lot of debt. She’s asking herself a lot of questions related to financial aid as she examines each college that interests her. Which of the following is LEAST likely to help her determine financial aid options?

• Is the school accredited from an agency and endorsed by the US Department of Education to accept student federal financial aid?

• Would these options provide enough coverage for the duration of her time at the school?

• What types of aid are available?

• How does the faculty measure up?

Namazzi wants to find a hotel experience that captures the cultural climate and history of its geographic location. Namazzi is looking for a hotel that captures what?

• the zeitgeist

• fads

• niche markets

• trends

Which group of people were born sometime between the early 1980s and early 2000s?

• millennials

• Gen X

• Baby Boomers

• Gen Z

Sharnaz wants to make sure her restaurant keeps up with the rest in the industry, and she doesn’t have a big marketing team to help her figure out her plan. So she studies general movements toward a certain way of thinking or living herself. What is Sharnaz’s main focus?

• trends

• fads

• niche markets

• target marketing

What business trend is based less on statistics and more on the general direction of consumers?

• financial

• market

• industry

• fluctuating

What label is used to describe one particular sector of a population?

• trend

• demographic

• niche

• fad