ETEEAP - POM
Authored by Hazel Cabuenas
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12 questions
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1.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Marketing is only about selling products and services.
AGREE
DISAGREE
2.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
The ultimate goal of marketing is to satisfy customer needs and wants profitably.
AGREE
DISAGREE
3.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
The marketing mix consists of Product, Price, Place, and Promotion.
AGREE
DISAGREE
4.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Marketing efforts are only directed toward consumers and not businesses.
AGREE
DISAGREE
5.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Segmentation divides a market based on factors like demographics, behavior, or needs.
AGREE
DISAGREE
6.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Targeting refers to choosing one or more market segments to focus marketing efforts.
AGREE
DISAGREE
7.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Positioning involves defining how a brand is perceived by customers in comparison to competitors
AGREE
DISAGREE
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