RO67 - 4.6 - How to sell the good service to the consumer

What is the main advantage of physical sales compared to digital sales?

• Physical sales offer a lower price.
• Physical sales allow customers to experience the product firsthand.
• Physical sales are more convenient.
• Physical sales offer a wider variety of products.

What is a major drawback of digital sales mentioned in the text?

• Digital sales are not as convenient.
• Digital sales offer a limited selection of products.
• Digital sales can be risky because you can't try the product before you buy it.
• Digital sales are more expensive.

What is the main reason for the increasing popularity of digital sales?

• Digital sales offer a wider variety of products.
• Digital sales are more convenient and accessible.
• Digital sales offer better customer service.
• Digital sales are more expensive.

What is an example of a physical sale mentioned in the text?

• Buying a video game online
• Streaming a movie on Netflix
• Walking into a clothing store to try on clothes
• Downloading a song from Spotify

What is an example of a digital sale mentioned in the text?

• Grabbing a meal at a restaurant
• Browsing the shelves of a bookstore
• Buying a video game online
• Walking into a clothing store to try on clothes

What is a potential disadvantage of physical sales?

• They are always convenient.
• They offer lower prices.
• They require travel to the store.
• They always have items in stock.

How can digital sales offer convenience to customers?

• By allowing customers to shop from anywhere, anytime
• By requiring travel to the store
• By offering physical copies of products
• By providing a social aspect to shopping

What is a potential drawback of digital sales?

• They are always convenient.
• They offer lower prices.
• They allow customers to try the product before buying.
• They can be risky because you can't physically try the product before buying.

What is an example of a product whose physical sales are declining due to the rise of digital sales?

• Clothing
• Fresh pastries
• CDs and DVDs
• Restaurant meals

How can physical sales provide a satisfying feeling to customers?

• By offering lower prices
• By allowing customers to keep a physical copy of the product
• By requiring travel to the store
• By offering digital downloads