Snap Quarterly Revenue Misses Estimates

Snap Quarterly Revenue Misses Estimates

Assessment

Interactive Video

Business

University

Hard

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The video discusses the impact of the Ukraine invasion on advertising, highlighting how companies like SNAP and Twitter are affected. It explores Twitter's reliance on brand advertisers and the potential acquisition by Elon Musk, noting the challenges involved. The video also examines shifts in consumer behavior post-pandemic, affecting companies like Netflix. Finally, it highlights TikTok's growing influence in the advertising ecosystem.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How is consumer behavior shifting in relation to streaming services like Netflix?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the expected trends for companies relying on engagement in front of devices?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact is TikTok having on the advertising ecosystem according to the text?

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