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Final Exam for E Commerce

Total questions: 110

Worksheet time: 55mins

Name
Class
Date
1.

(a)   is the trading of products or services using computer networks, such as the Internet.

2.

(a)   is a sub-category of E-Commerce and online retail for introducing new products, services, and brands to market by pre-launching online, sometimes as reservations in limited quantity before release, realization, or commercial availability.

3.

(a)   refers to an economy that is (substantially) based on computing technologies.

4.

(a)   commonly understood as the usage of mobile devices for business purposes, especially mobile phones and PDA’s (Personal Digital Assistants).

5.

________ is the automation of an organization’s procurement processes using Web-based applications.

a)

E- Procurement

b)

Electronic Government

c)

Electronic Democracy

d)

Electronic Administration

6.

________ consists of the digital interactions between citizens and their government (C2G), between governments and government agencies (G2G), between government and citizens (G2C), between government and employees (G2E), and between government and businesses/commerce (G2B).

a)

E- Procurement

b)

Electronic Government

c)

Electronic Democracy

d)

Electronic Administration

7.

________ refers to those mechanisms which convert the paper processes in a traditional office into electronic processes, with the goal to create a paperless office

a)

E- Procurement

b)

Electronic Government

c)

Electronic Democracy

d)

Electronic Administration

8.

________ is a form of government in which all adult citizens are presumed to be eligible to participate equally in the proposal, development, and creation of laws.

a)

E- Procurement

b)

Electronic Government

c)

Electronic Democracy

d)

Electronic Administration

9.

___________are the most used software on the Internet. They are the starting step for many Internet-based activities, not only but, of course, also if somebody is looking for a business opportunity

a)

Search engines

b)

Online Shops

c)

Content provider

d)

Portal

e)

Electronic mall

10.

___________is a website, where you can buy products or services, e.g. books or office supplies. Traditional and similar business models are direct mail selling (no shop facility, offering of goods via a printed catalogue, ordering by letters or telephone calls) and factory outlets (producer has own shop facility, does not sell his products via merchants).

a)

Search engines

b)

Online Shops

c)

Content provider

d)

Portal

e)

Electronic mall

11.

___________offer content, a completely digital good, e.g. information, news, documents, music. A specific variant of a content provider is the information broker, who is a trader of information.

a)

Search engines

b)

Online Shops

c)

Content provider

d)

Portal

e)

Electronic mall

12.

___________ is a website, which provides a set of services to the user so that he/she sometimes thinks that he/she is using a single but very complex software system.

a)

Search engines

b)

Online Shops

c)

Content provider

d)

Portal

e)

Electronic mall

13.

___________ An online marketplace is a website, where suppliers and potential customers can come together like on a real marketplace in a small town.

a)

Search engines

b)

Online Shops

c)

Content provider

d)

Portal

e)

Electronic mall

14.

___________ is a platform for communication and exchange of experience. It is similar to a virtual club or association.

a)

Search engines

b)

Online Shops

c)

Content provider

d)

Portal

e)

virtual community

15.

___________ collects, aggregates, and provides information, e.g. information with respect to products, prices, availabilities or market data, economical data, technical information.

a)

information broker

b)

transaction broker

c)

Content provider

d)

Portal

e)

virtual community

16.

___________ is a person or an organization to execute sales transactions.

a)

information broker

b)

transaction broker

c)

Content provider

d)

Portal

e)

virtual community

17.

___________ provides services, which can be run electronically, e.g. application software services or ICT infrastructure services like storage or backup services.

a)

information broker

b)

transaction broker

c)

Content provider

d)

Portal

e)

online service provider

18.

Its objective is to run a marketplace for goods and values. Examples are e bay and yahoo

a)

Business web agora

b)

business web aggregator

c)

Business web integrator

19.

Its objective to establish an optimized value creation chain. Examples are Cisco and Dell

a)

Business web agora

b)

business web aggregator

c)

Business web integrator

20.

(a)   is a major enabler of E-Commerce as we consider it here. Globally accepted technological standards have been and still are a prerequisite and a driver of global electronic business.

21.

_______grants the possessor permission to transmit on the medium, is an advancement of FDDI and is defined by the standard IEEE 802.5 (IEEE = Institute of Electrical and Electronics Engineers),

a)

Transmission Control Protocol/Internet Protocol.

b)

Fiber Distributed Data Interface

c)

Token Ring

d)

Ethernet

22.

A (a)   is a virtual computer (a piece of software), which helps to deliver Web content that can be accessed through the Internet.

23.

_______is a central entry and navigation point to provide access to a virtual area (of applications or services) and to deliver additional information to the user. It works as an interface between user and system(s).

a)

portal

b)

Vertical portal

c)

enterprise portal

24.

_______is a specialized entry point to a specific market or industry niche, subject area, or interest.

a)

portal

b)

Vertical portal

c)

enterprise portal

25.

_______is a framework for integrating information, people, and processes across organizational boundaries,

a)

portal

b)

Vertical portal

c)

enterprise portal

26.

Abbreviated by “B”, where “B” stands for producers and suppliers, trade organizations or merchants, banks, insurance companies or other financial service providers, logistics & transportation firms or forwarding agencies and last but not least several intermediaries

(a)  

27.

(a)   refers to the process of selling products and services directly between a business and consumers who are the end-users of its products or services

28.

_______are tokens or short packets of data passed between communicating programs, where the data is typically not meaningful to the recipient program

a)

cookies

b)

Recommendation Engines

c)

CRM system (Customer Relationship Management)

29.

_______are software systems, which analyse what the customer has purchased or checked.

a)

cookies

b)

Recommendation Engines

c)

CRM system (Customer Relationship Management)

30.

_______Here a supplier puts together all information about his customers and manages the resulting customer profiles.

a)

cookies

b)

Recommendation Engines

c)

CRM system (Customer Relationship Management)

31.

It happens when standardized products without individual offers are sold then an electronic shopping cart is provided. The customer picks up interesting products or services and puts them into his shopping cart.

a)

Initiation Step

b)

Contract conclusion step

c)

Delivery/fulfillment step

d)

Billing/invoicing step

e)

Service/support step

32.

In this step all relevant data have to be put together. The customer has to be identified and his name and contact data have to be documented.

a)

Initiation Step

b)

Contract conclusion step

c)

Delivery/fulfillment step

d)

Billing/invoicing step

e)

Service/support step

33.

This happens if real goods have been sold, then the contract between supplier and customer is followed by the compilation of the ordered goods.If goods are not in stock of the online shop they have to be ordered at the producer and either they can be taken from the producer’s warehouse or they have to be produced.

a)

Initiation Step

b)

Contract conclusion step

c)

Delivery/fulfillment step

d)

Billing/invoicing step

e)

Service/support step

34.

This takes place after the confirmation of delivery.

If the customer had to pay before delivery then it may happen that the invoice has to be corrected and a credit note (if the value of the delivered goods was lower than the value of the originally ordered goods) or debit note (if the value of the delivered goods was higher than the value of the originally ordered goods) must be created. Customers do not like additional charges.

a)

Initiation Step

b)

Contract conclusion step

c)

Delivery/fulfillment step

d)

Billing/invoicing step

e)

Service/support step

35.

This includes effective complaints management. Supplementary and replacement deliveries, including return consignments, must be in place and run smoothly if needed.

a)

Initiation Step

b)

Contract conclusion step

c)

Delivery/fulfillment step

d)

Billing/invoicing step

e)

Service/support step

36.

(a)   is the wireless use of electromagnetic fields to transfer data, for the purposes of automatically identifying and tracking tags attached to objects. The tags contain electronically stored information.

37.

(a)   is a synonym for the selling process considered from the point of view of the customer.

38.

(a)   aims at tracking and analysis of all interactions of the firm with the customers to optimize sales volume, customer effectiveness, customer satisfaction, and customer loyalty.

39.

_____ is characterized by one supplier and n customers. Process and software are under the control of the supplier.

a)

Online Shops

b)

Procurement Platform

c)

Customer Relationship Management

40.

A typical ________includes purchase requisitions, purchase orders, goods receipts, and invoice processing.

a)

Online Shops

b)

Procurement Platform

c)

Customer Relationship Management

41.

______ is an approach to manage a company’s interaction with current and future customers

a)

Online Shops

b)

Procurement Platform

c)

Customer Relationship Management

42.

The first pricing strategy in e-commerce is when the ______ sets the prices for his product

a)

supplier

b)

buyer

c)

seller

d)

distributor

43.

(a)   is commerce between a business that is conducted electronically or in collaboration among business communities over the internet.

44.

SCM functionality in B2B E-commerce that includes

demands planning & forecasting, safety stock planning, supply network planning, distribution planning, service parts planning.

a)

Demand & supply planning

b)

Procurement

c)

Warehousing

d)

Order fulfillment

e)

Transportation

45.

SCM functionality in B2B E-commerce that includes

strategic sourcing, purchase order processing, invoicing,

a)

Demand & supply planning

b)

Procurement

c)

Warehousing

d)

Order fulfillment

e)

Transportation

46.

SCM functionality in B2B E-commerce that includes

production planning & detailed scheduling, manufacturing visibility & execution & collaboration, MRP based detailed scheduling

a)

Demand & supply planning

b)

Procurement

c)

Warehousing

d)

Manufacturing

e)

Transportation

47.

SCM functionality in B2B E-commerce that includes

inbound processing & receipt confirmation, outbound processing, cross Docking, warehouse & storage, physical inventory

a)

Demand & supply planning

b)

Procurement

c)

Warehousing

d)

Manufacturing

e)

Transportation

48.

SCM functionality in B2B E-commerce that includes

sales order processing, billing, service parts order fulfillment

a)

Demand & supply planning

b)

Procurement

c)

Warehousing

d)

Order fulfillment

e)

Transportation

49.

SCM functionality in B2B E-commerce that includes

freight management, planning & dispatching, rating & billing & settlement, driver & asset management, network collaboration,

a)

Demand & supply planning

b)

Procurement

c)

Warehousing

d)

Order fulfillment

e)

Transportation

50.

A type of an electronic market that is industry-specific

a)

Vertical Industry market

b)

Horizontal Functional Market

c)

Mega Exchange

51.

A type of electronic market that functional in nature and facilitate the purchase and sale of goods and services used by a plethora of industries

a)

Vertical Industry market

b)

Horizontal Functional Market

c)

Mega Exchange

52.

This is a market function in B2B E-Commerce that includes bringing a large number of buyer and seller together

a)

Aggregation

b)

Matching

c)

Facilitation

53.

This is a market function in B2B E-Commerce that includes dynamic trading process, auction, exchange, and agents

a)

Aggregation

b)

Matching

c)

Facilitation

54.

This is a market function in B2B E-Commerce that includes extended service like logistics and financial payment service

a)

Aggregation

b)

Matching

c)

Facilitation

55.

A Key entity of B2B E-Commerce that focuses on marketing management

a)

Selling company

b)

Buying company

c)

Electronic intermediary

d)

Deliverer

e)

Network platform

56.

A Key entity of B2B E-Commerce that focuses on procurement management

a)

Selling company

b)

Buying company

c)

Electronic intermediary

d)

Deliverer

e)

Network platform

57.

A Key entity of B2B E-Commerce that serves as an optional third-party service provider

a)

Selling company

b)

Buying company

c)

Electronic intermediary

d)

Deliverer

e)

Network platform

58.

A Key entity of B2B E-Commerce that does shipping for Just in Time Delivery

a)

Selling company

b)

Buying company

c)

Electronic intermediary

d)

Deliverer

e)

Network platform

59.

A Basic Model/Ownership Structure of B2B E-Commerce that may involve auctions run by a supplier

a)

Buyer Oriented Market Place

b)

Supplier Oriented Market Place

c)

Intermediary Oriented Market Place

60.

A Basic Model/Ownership Structure of B2B E-Commerce that invites potential supplier to bid on RFQ (Request for Quotes )

a)

Buyer Oriented Market Place

b)

Supplier Oriented Market Place

c)

Intermediary Oriented Market Place

61.

Digitalization has increased (a)   and caused economic growth.

62.

International trade is changed enormously by E-Commerce. E-Commerce improves (a)   for increased specialization, which increase the gains from international trade.

63.

E-Commerce also impacts (a)   . Overall, E-Commerce is expected to increase competition and reduce search and transaction cost. The net effect will be lower prices. In the long run, these lower prices will represent a onetime change in the price level

64.

Commerce may increase (a)   in industries where fixed costs are unchanged, but variable costs are reduced.

65.

E-Commerce may increase the number of suppliers and facilitate greater (a)   of product prices and cost structures.

66.

E-Commerce can increase vertical disintegration through (a)   . Reduced incentives for suppliers to enter downstream markets lower supplier power.

67.

(a)   are side effects of business transactions from which the parties involved in the transaction do not suffer but also do not have an advantage

68.

(a)   are traditionally protected by patents, copyright and trademarks; this includes the economic application.

69.

Tell whether the statement is true or false.

There are no ambivalent effects of the Web: Coverage and distribution speed increase, but digitalized results can be copied and manipulated arbitrarily

a)

True

b)

False

70.

Tell whether the statement is true or false.

Data cannot be exchanged electronically. Media breaches can be eliminated.

a)

True

b)

False

71.

Tell whether the statement is true or false.

Global coverage leads to global markets. Suppliers can and must produce in lowest-cost locations. Jobs are transferred to low-cost areas.

a)

True

b)

False

72.

Tell whether the statement is true or false.

Positive Externalities lead (hopefully) to legal consequences. Negative Externalities often generate new businesses

a)

True

b)

False

73.

Tell whether the statement is true or false.

If the customer uses his free money to buy additional goods or services then he generates an additional supply. As long as this additional supply leads to a need of human workload the freed manpower can be allocated in new jobs.

a)

True

b)

False

74.

Tell whether the statement is true or false.

If a “digital” infrastructure is up and running marginal costs become very high. The production of a software package is a very good example of this effect

a)

True

b)

False

75.

Tell whether the statement is true or false.

Moral ethics investigates what is the best way for humans to live, and what kinds of actions are right or wrong in particular circumstances.

a)

True

b)

False

76.

Tell whether the statement is true or false.

Ethics is from the Latin word moralitas

a)

True

b)

False

77.

Tell whether the statement is true or false.

Privacy protection must not be a high priority in E-Commerce. The bases are the human rights and constitutions of states.

a)

True

b)

False

78.

Tell whether the statement is true or false.

There are a lot of privacy concerns around E-Marketing because technology has become so powerful, see for example data mining and data usage, platforms like Facebook or the advantages in the area of biometrics

a)

True

b)

False

79.

The German constitution says in article (a)   clause 2: “Ownership obligates. Its application has to serve the public welfare.

80.

Tell whether the statement is true or false.

Firms can more readily change prices in the wake of inflation and other price shocks. However, E-Commerce does eliminate all costs associated with price changes

a)

True

b)

False

81.

A (a)   is the extent of loss, which may happen if a threat occurs.

82.

_________means that you are able to completely eliminate the threat of your management object.

a)

Avoidance of threats

b)

Reduction of threats

c)

Transfer of risks

d)

Acceptance of threats

83.

_________means that you lower the risk resulting from that threat. In most cases, you will be able to reduce the potential amount of loss.

a)

Avoidance of threats

b)

Reduction of threats

c)

Transfer of risks

d)

Acceptance of threats

84.

_________means that the third party will take over and pay the amount of loss if the risk occurs.

a)

Avoidance of threats

b)

Reduction of threats

c)

Transfer of risks

d)

Acceptance of threats

85.

(a)   means conforming to a rule, such as a specification, policy, standard or law

86.

(a)   describes the goal that organizations aspire to achieve in their efforts to ensure that they are aware of and take steps to comply with relevant laws and regulations

87.

(a)   process of identifying and controlling threats to the organization

88.

(a)   is a status where a person, a resource or a process is protected against a threat or its negative consequences

89.

Realness/credibility of an object/subject, which is verifiable,

a)

Authenticity

b)

Integrity

c)

Confidentiality

d)

Obligation

e)

Authorization

90.

Power and right to conduct an activity.

a)

Authenticity

b)

Integrity

c)

Confidentiality

d)

Obligation

e)

Authorization

91.

The overall objective of (a)   is to protect the information assets of the organization

92.

_________ is the conversion of data into a readable format to an encoded format and vice versa.

a)

Data Encryption

b)

Steganography

c)

SYMMETRIC ENCRYPTION

d)

ASYMMETRIC ENCRYPTION

93.

_________ is the technique of hiding secret data within an ordinary, non-secret, file or message in order to avoid detection; the secret data is then extracted at its destination

a)

Data Encryption

b)

Steganography

c)

SYMMETRIC ENCRYPTION

d)

ASYMMETRIC ENCRYPTION

94.

_________ is a type of encryption where only one key (a secret key) is used to both encrypt and decrypt electronic information

a)

Data Encryption

b)

Steganography

c)

SYMMETRIC ENCRYPTION

d)

ASYMMETRIC ENCRYPTION

95.

_________ is a process that uses a pair of related keys -- one public key and one private key -- to encrypt and decrypt a message and protect it from unauthorized access or use. ... A private key -- also known as a secret key -- is shared only with the key's initiator.

a)

Data Encryption

b)

Steganography

c)

SYMMETRIC ENCRYPTION

d)

ASYMMETRIC ENCRYPTION

96.

(a)   are considered to be one step towards an electronic signature. By using specific algorithms it generates a document-specific hash value

97.

The signature is added to the document and is used to authenticate it. The provider of the signature is not liable for the correctness and completeness of certificate data.

a)

Basic electronic signature

b)

Advanced electronic signature

c)

Qualified electronic signature

98.

(a)   is built and operated for a secure generation, distribution, certification, storage/ archiving and deletion of (encryption) keys.

99.

(a)   is any pocket-sized card with embedded integrated circuits, it can provide identification, authentication, data storage, and application processing.

100.

On ___________, President Joseph E. Estrada signed into law R.A. 8792 "An Act Providing For The Recognition And Use of Electronic Commercial And Non-Commercial Transactions, Penalties For Unlawful Use Thereof, And Other Purposes, also known as the "Electronic Commerce Act."

a)

14 June 2000

b)

12 June 2000

c)

11 June 2000

d)

24 June 2000

101.

_______is the process of analyzing the behavior of visitors to a website. This involves tracking, reviewing and reporting data to measure web activity, including the use of a website and its components, such as webpages, images and videos

a)

Web analytics

b)

Key performance indicatior

c)

score card

102.

_______refer to a set of quantifiable measurements used to gauge a company’s overall long-term performance

a)

Web analytics

b)

Key performance indicatior

c)

score card

103.

(a)   refers to a narrower focus that uses analytics to track the activity of visitors to a specific site to see how the site is performing

104.

________also known as log management, is the process of analyzing data gathered from log files to monitor, troubleshoot and report on the performance of a website

a)

Log file analysis

b)

On-site web analytics

c)

Page tagging

d)

click map

105.

________is the process of adding snippets of code into a website's HyperText Markup Language code using a tag management system to track website visitors and their interactions across the website.

a)

Log file analysis

b)

On-site web analytics

c)

Page tagging

d)

click map

106.

________ shows where users have clicked. But in

contrast to a clickmap also clicks onto unlinked text or

graphics are measured.

a)

Log file analysis

b)

On-site web analytics

c)

heat map

d)

click map

107.

________ shows where users have clicked. But in

contrast to a clickmap also clicks onto unlinked text or

graphics are measured.

a)

Log file analysis

b)

On-site web analytics

c)

heat map

d)

click map

108.

________is like a transparent slide, which is laid over

the website and shows how often specific links on this

site have been clicked,

a)

Log file analysis

b)

On-site web analytics

c)

heat map

d)

click map

109.

Tell whether the statement is true or false.

If a “digital” infrastructure is up and running marginal costs become very high. The production of a software package is a very good example of this effect

a)

True

b)

False

110.

Tell whether the statement is true or false.

There are a lot of privacy concerns around E-Marketing because technology has become so powerful, see for example data mining and data usage, platforms like Facebook or the advantages in the area of biometrics

a)

True

b)

False