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WorksheetsPorter's Five Forces
Total questions: 10
Worksheet time: 5mins
It is a framework or a guide for assessing and evaluating the competitive strength and position of a business organization.
SWOT Analysis
Environmental Scanning
Porter’s Five Forces Analysis
Marketing Research
In Porter's Five Forces, the 'threat of new entrants' relates to:
Barriers to entry
Substitutes
Switching costs
Buyer power
Buyer power is high if:
Differentiation is low
Switching costs are low
They have little information
The buyer requires a high quality product for their own production
A substitute product or service is:
A competitor's product or service
An alternative way of meeting the same need
A new entrant into the industry
A less attractive way of meeting the same need
Potential entry of new competitors increases when
the market has significant economies of scale.
low initial capital investment is required.
there are strong government regulations.
brand names are well-known.
Which of these might be considered a substitute for digital cameras?
Social media apps
Online news channels
Digital televisions
Smartphones
Differentiation strategy is best described as one in which firms seek a competitive advantage:
through establishing their uniqueness
through having a lower cost than their competitors
through concentrating on a narrow market segment
through achieving a match between their internal and external environments
Puteri Jewelry Company offers inexpensive, nickel-free jewelry, gifts and other accessories to young women ages 18-34.
Cost Leadership
Differentiation
Cost Focus
Niche Focus
The dedication of Porsche to cutting-edge technology, styling and safety innovations has made the firm's vehicles prized by those who are rich enough to afford them.
Cost Leadership
Differentiation
Cost Focus
Niche
Focus
Apai Superstore is able to provide customers with lower prices because they have efficient methods of distribution, large volume discounts from suppliers and they are in control of portions of their manufacturing and inventory.
Cost Leadership
Differentiation
Cost Focus
Niche Focus
