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WorksheetsChapter 4 Review
Total questions: 41
Worksheet time: 21mins
The International Olympic Committee selects which country will host the Olympics.
True
False
In the true spirit of the Olympics, political situations are never taken into account when deciding on the host city.
True
False
The industry trend for soccer indicates a shrinking audience interest.
True
False
Marketing decisions are never based upon industry trends.
True
False
Playing in the World Cup can have a major financial impact on a nation's soccer industry.
True
False
Walt Disney theme parks are generally considered the world standard.
True
False
Television advertising is the best type of promotion for a hall of fame.
True
False
Women's sports do not yet attract audiences equal to men's sports.
True
False
The World Travel and Tourism Council reports that 9 percent of the world's gross domestic product is related to travel and tourism
True
False
The portion of money spent by local employers and employees that came from money collected from tourists is referred to as _.
direct economic impact
indirect economic impact
expenses
revenue
Recreational travel or tours planned around a special interest are called _.
pleasure travel
world travel
niche travel
family travel
The shared history, beliefs, customs, and traditions of a group of people is referred to as _.
lifestyle
customs
beliefs
culture
People who speak many languages are called _.
bilingual
olyglots
polyglots
The international economic relationships resulting from the integration of the world's markets is called _.
world market
globalization
nationalism
competition
_ involves satisfying the needs of several generations of a family.
family dynamics
generational
generationalism
Multigenerationalism
Responsible travel to natural areas that conserves the environment and sustains the well being of the local people is called _.
ecotourism
tourism
natural tourism
environmental tourism
The total of new spending resulting from an attraction or event is referred to as _.
budget
economy
direct economic impact
indirect economic impact
The U.S. film market's income from ticket sales is referred to as the _.
ticket master
post office
film market office
box office
The act of altering or editing media that is considered objectionable is called _.
proofreading
checking over
editing
censorship
_ is the theft of copyrighted material.
piracy
censorship
live streaming
copying
When an event has _, the number of opportunities for men and women is roughly the same.
even
gender equity
balanced gender
even
A Disney Resort opened here in 2015.
Shanghai
Orlando
Mumbai
Hong Kong
Which of the following is determined by the multiplier effect?
indirect economic impact
direct economic impact
gross national product
profit margin
What amendment to federal education law prohibits discrimination against females in school sports?
Equal Rights Amendment
Civil Liberties
Americans with Disabilities Act
Title IX
Which annual music business convention showcases culturally diverse music from around the world?
Cinco de Mayo
SXSW
FIFA
Bumbershoot
Which company has been working hard to provide social media access to people in developing countries who lack access to smartphones?
Snapchat
A business project in which two or more organizations work together and share the costs and profits is called
joint venture
an industry
infrastructure
piracy
One major global trend in recent years is the growth of this sport in China.
American football
lacrosse
golf
curling
One of the best strategies for growing a sports or entertainment business is to
avoid differentiation
avoid differentiation
ignore cultural differences
consider international marketing
__________ serves as the international governing body for the game of soccer.
NFL
FIFA
NSL
NCAA
China sometimes censors movies it imports from other countries.
True
False
Facebook is not popular in many developing nations because people in those countries often do not own smartphones, which are needed to access social media websites.
True
False
Specific sports, music, dancing, entertainment, and celebrations can be considered part of the culture of a group of people.
True
False
Marketers in the United States have found only limited opportunities to connect with Hispanic Americans.
True
False
The marketplace in North America has become very culturally diverse.
True
False
The marketplace in North America has become very culturally diverse.
True
False
If a U.S. sports and entertainment business wants to enter the global marketplace, it must have a website to reach potential customers and fans from around the world.
True
False
Over the past four decades, Title IX has helped begin the slow equalization of access to sports for all minorities.
True
False
All of the following are steps in the host selection process for the Olympics EXCEPT
site visits by the selection committee
paying large fees to the members of the International Olympic Committee
examination of the potential host city's infastructure
an elaborate marketing campaign
Which American professional sports league often seeks out players from Latin America?
the World Wrestling Federation
the National Football League
the National Basketball League
Major League Baseball
Piracy is a particular problem for the film industry in
China
Germany
Canada
Great Britain
