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WorksheetsAccelerate Quiz
Total questions: 10
Worksheet time: 30mins
Conversions API is the answer of Facebook to Apple's iOS14.5 privacy changes.
TRUE
FALSE
What are the different benefits of a Facebook Pixel? Select all that applies.
Measure cross-device conversions
Server-based tracking features
Optimize delivery to people who are likely to take action
Create Custom Audiences from website visitors
This creates efficient and effective partnerships between retailers and brands. These ads allow brands to run performance marketing campaigns for their products, and in turn these ads direct traffic to a retailer partner's website, mobile app or store to complete the purchase.
Facebook Shop
IG Shopping
Catalogue Sales
Collaborative Ads
Advertisers can create campaigns using Dynamic Ads without the product catalog.
TRUE
FALSE
________ is a container that holds information about items a business wants to advertise or sell on Facebook, including product ID, description, image, price, and availability.
Commerce Manager
Facebook Shop
Catalog
IG Shop
What are the three ways in installing a Facebook Pixel? Select all that applies.
Manual install
3rd party integration
Email to owner
Email instructions to developer
Where can you check if the advertiser has a product catalog?
Ads Manager > Events Manager
Business Manager > Business Settings > Data Sources > Catalogs
Ads Manager > Account Overview
Business Manager > Business Settings > Business Verification
What are the 3 simplified methods in uploading a product catalog?
Bulk Upload
Use CAPI
Manual Upload
Connect E-commerce Partner
Advertisers can set up Conversions API if they have a Business Manager and Pixel installed.
TRUE
FALSE
MPs are expected to assist advertisers on CAPI adoption if they work with Shopify, WooCommerce and other 3rd party partner platforms for their shops.
TRUE
FALSE
