Business & Management_Marketing-1

Why did Tata Nano fail despite being functional and affordable?

• It had too many patents

• It was positioned as the cheapest car

• It was too expensive

• It had too many patents

Which of the following is NOT a responsibility of Marketing professional?

• Deciding the price of product

• Deciding which places to sell the product

• Managing all the employees of the company

• Deciding positioning of product

Term 'Place' in 4P stands for:

• Place where team works

• Place where product is manufactured

• Place where product is sold

To enter the world of Marketing a degree one can pursue is:

• BTech

• BSc

• PhD

• MBA

Where does Marketing Professional use its Marketing skills? (Multiple options are correct, choose all)

• Analyse customer survey

• Analyse current trends in the market

• Analyse purchase patterns of customers

• Analyse how product performs after launch

Coca Cola through its marketing tries to connect with which emotions of customers?

• Anger & Frustration

• Happiness & Celebration

• Humour

• Hard Work