Guide to Social Media Basics

interactive presence which allows individuals to engage in sharing information with one another

• social media

• social networking

• instant messaging

• video sharing

use of specific websites and applications to develop a “network” with other users, or to find people with similar interests to oneself

• social media

• social networking

• instant messaging

• video sharing

form of communication service which enables a user to create a private chat with another user to communicate in real time over the Internet

• social media

• social networking

• instant messaging

• video sharing

process of uploading, publishing and sharing video clips online

• social media

• social networking

• instant messaging

• video sharing

process of uploading, publishing and sharing photos online

• image sharing

• video sharing

• Instant messaging

• SMS

writing and publishing posts, at any length and time, on a blog such as Blogger®; typically in a chronological format

• micro-blogging

• blogging

• image sharing

• video sharing

writing and publishing short, frequent posts to a microblog such as Twitter®

• micro-blogging

• blogging

• image sharing

• video sharing

content sent in compressed form over the Internet and displayed by the viewer in real-time

• video sharing

• Live Streaming Video

• image sharing

realistic, real-time, three-dimensional computer simulation of physical objects and space; allows users to ‘interact’ and have sensory experiences of the actors, images and sounds through sensors attached to the user’s body which track movement

• Augmented Reality

• Artificial Intelligence

• Virtual Reality

form of electronic commerce which uses social networks to facilitate the buying or selling of products

• peer-to-peer platforms

• group buying platform

• social Commerce

• social network driven commerce platforms