ZEYNEP

What is the primary source of revenue for most professional sports teams?

• Ticket sales

• Merchandise sales

• Sponsorship deals

• Broadcasting rights

Which of the following is a key factor in determining the market value of a sports franchise?

• Team colors

• Player popularity

• Location and market size

• Historical championships

Which of the following can significantly influence irrational passion for a sports team?

• Community identity and local culture

• Team colors

• Player statistics

• Ticket prices

In the context of sports sponsorships, what drives competition among teams?

• The need for player rest

• The size of the team's fan base

• The quality of the team’s coaching staff

• The number of community events held

What is competitive balance in sports?

• The equality of opportunity for teams to compete effectively

• The number of games played in a season

• The total revenue generated by a league

• The number of fans attending games

Which league is known for having a relatively high level of competitive balance due to its structure?

• NHL

• La Liga

• MLB

• NFL

Why is it important for sports teams to manage variable quality in their performance?

• To minimize player salaries

• To maintain fan loyalty and support

• To reduce the number of games played

• To ensure all players are the same

Which of the following can be considered anti-competitive behavior in sports?

• A player colluding with others to manipulate game outcomes

• Teams collaborating on community initiatives

• A league imposing salary caps

• Conducting player drafts

Which of the following best describes brand loyalty?

• Choosing products based on price alone

• The practice of switching brands frequently

• Following the latest trends in products

• A consumer's commitment to repurchase a specific brand

What does "vicarious identification" refer to in the context of sports?

• Experiencing emotions through a personal event

• Competing directly against another team

• Achieving personal goals in sports

• Connecting emotionally with athletes or teams as if sharing their experiences