Google Loses U.S. Search Share to Yahoo

Google Loses U.S. Search Share to Yahoo

Assessment

Interactive Video

Business

University

Hard

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Quizizz Content

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The video discusses Yahoo's market share decline despite a deal with Firefox, T-Mobile's growth in the wireless market, and the challenges in selling Super Bowl ad slots. Yahoo's increase in market share is attributed to its deal with Firefox, but its future growth is uncertain. T-Mobile is gaining subscribers and challenging traditional contract models, with speculation about its potential acquisition. Super Bowl ad sales face challenges due to high costs and reduced auto industry participation, but the event remains a unique advertising opportunity.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the primary reason for Yahoo's increase in market share?

Improved search algorithms

A deal with Firefox

Increased advertising

Partnership with Google

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason people are considering switching to T-Mobile?

Better international coverage

Lower prices compared to other major carriers

Exclusive phone models

Free streaming services

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What innovative change did John Ledger introduce at T-Mobile?

Unlimited data plans

No-contract phone plans

Free international roaming

Family discounts

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Super Bowl ad slots were sold according to the NBC executive?

85%

90%

100%

95%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might Super Bowl ad prices continue to rise despite other TV ratings dropping?

Increased viewership of live events

More companies entering the market

Higher production costs

Exclusive broadcasting rights