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10th Grade - 12th Grade
Marketing Research Skills - Key Concepts & Strategic Approaches
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10th Grade - 12th Grade
Career-technical
Study essential steps in marketing research, focusing on problem identification and data collection. Develop decision-making and analytical skills through practical application.
10th Grade - 12th Grade
Understanding Consumer Needs - Data Collection Methods - Marketing Research
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10th Grade - 12th Grade
Career-technical
Study marketing research with a concentration on data collection and analysis to comprehend consumer needs. Develop insights into essential research processes and enhance decision-making skills.
11th Grade
Customer Engagement - Elements of Visual Merchandising - Retail Strategies
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11th Grade
Career-technical
Examine the essential components of visual merchandising and their role in engaging customer senses. Acquire skills in implementing successful retail strategies to enrich customer interactions and experiences.
10th Grade - 12th Grade
Effective Strategies - B2B Marketing Dynamics - Business Marketing Concepts
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10th Grade - 12th Grade
Career-technical
Examine essential elements of B2B marketing strategies with a focus on building strong relationships, understanding and navigating sales cycles, and establishing thought leadership. Gain valuable insights to improve decision-making and cultivate strategic industry partnerships effectively.
10th Grade - 12th Grade
B2B Marketing - Core Principles and Strategies
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10th Grade - 12th Grade
Career-technical
Understand the fundamental concepts of B2B marketing, focusing on key strategies such as relationship-building and data-driven decision-making. Acquire the ability to develop effective marketing plans tailored for a business-oriented audience.
11th Grade - University
Flexible Learning - Competency-Based Education - Accelerated Online Marketing Degrees
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11th Grade - University
Career-technical
WGU's innovative learning model enables students to earn bachelor's degrees in marketing through competency-based, accelerated online programs. This approach allows learners to acquire strategic marketing skills and expedite their progress toward graduation, equipping them for successful careers in contemporary business settings.
9th Grade - 12th Grade
Understanding Marketing Strategy - Marketing Mix Elements - Marketing Foundations
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9th Grade - 12th Grade
Career-technical
Explore essential marketing mix concepts, focusing on the 7 Ps, to strengthen strategic planning. Develop skills in the effective application of these concepts to achieve marketing success.
9th Grade - 12th Grade
Understanding Strategic Documentation - Marketing Plan Components - Business Planning
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9th Grade - 12th Grade
Career-technical
Study the essential elements of constructing a marketing plan, including its primary components and strategic objectives. Acquire skills to enhance business marketing strategies for success.
9th Grade - 12th Grade
Understanding Core Marketing Concepts - American Marketing Association Definitions - Modern Marketing Strategies
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9th Grade - 12th Grade
Career-technical
Examine foundational marketing concepts, with a focus on definitions and historical strategies. Gain an understanding of modern marketing practices and their influence on economic growth.
9th Grade - 12th Grade
Marketing Strategies - Evolutionary Techniques - Historical Concepts
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9th Grade - 12th Grade
Career-technical
Examine the journey of marketing from traditional storytelling to the realm of digital engagement. Gain insight into essential strategies and analyze their effects on both historical and contemporary businesses. Understand how these approaches contribute to the evolving landscape of marketing.
9th Grade - 12th Grade
Pricing Strategies - Decision-Making in Mixed Marketing - Core Concepts
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9th Grade - 12th Grade
Career-technical
Study fundamental pricing strategies and analyze their influence on business operations and consumer decision-making. Enhance marketing decision-making skills to optimize competitive advantages.
9th Grade - 12th Grade
Comprehensive Analysis - Marketing Mix and Strategies - Business and Brand Management
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9th Grade - 12th Grade
Career-technical
Understand key marketing concepts such as the marketing mix and pricing strategies through practical examples. Gain insights into strategic brand management and learn effective promotion tactics.
9th Grade - 12th Grade
[Communication Techniques - Digital Impact - Marketing Strategies]
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9th Grade - 12th Grade
Career-technical
Investigate the contemporary landscape of marketing by concentrating on digital influence and proficient communication techniques. Discover methods to improve marketing communication strategies through a comprehensive understanding of advanced tools. Focus on fostering skills that increase the effectiveness of conveying brand messages and engaging with audiences in a digital era. Gain insights into the integration of digital tools with marketing communication to achieve measurable outcomes and enhanced audience interaction.
9th Grade - 12th Grade
Inventory Management - Merchandising Business - Accounting Principles
Interactive Video
9th Grade - 12th Grade
Career-technical
Learn essential accounting concepts with a focus on inventory management in merchandising businesses. Understand the role of inventory and develop skills in creating accurate financial entries.
9th Grade - 12th Grade
Marketing Strategy - History and Evolution - Marketing Trends
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9th Grade - 12th Grade
Career-technical
Trace the historical progression of marketing strategies, starting from barter systems to the emergence of digital campaigns. Understand influential trends and key marketing eras, while gaining expertise in identifying core strategies and their evolution over time.
9th Grade - 12th Grade
Core Principles - Strategies & Tactics - Marketing Fundamentals
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9th Grade - 12th Grade
Career-technical
Focus on marketing fundamentals by developing and executing effective strategies to enhance brand visibility and boost customer engagement. Gain proficiency in formulating strategic marketing plans that lead to successful brand positioning and increased interaction with target audiences.
9th Grade - 12th Grade
Challenges and Strategies in Global Marketing
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9th Grade - 12th Grade
Career-technical
Investigate effective strategies and challenges in international marketing, concentrating on cultural adaptation and comprehensive market research. Develop marketing skills to adeptly navigate global markets and enhance your understanding of how cultural differences impact marketing strategies. Gain insights into assessing foreign markets and identifying opportunities, ultimately refining your ability to create globally relevant marketing campaigns.
9th Grade - 12th Grade
Analyzing Modern Consumer Behavior - Digital Marketing Influence - Psychological and Social Drivers
Interactive Video
9th Grade - 12th Grade
Career-technical
Analyze how digital marketing influences modern consumer behavior and spending habits. Gain insights into marketing strategies and their psychological effects across different generations.
9th Grade - 12th Grade
Exploring Key Concepts - The Four Ps - Marketing Fundamentals
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9th Grade - 12th Grade
Career-technical
Explore the core marketing concepts centered around the Four Ps: Product, Price, Place, and Promotion. Develop a comprehensive understanding of strategic marketing planning and execution. Enhance your ability to identify and apply effective marketing strategies and tactics.
10th Grade - 12th Grade
Entrepreneurship Skills - Concepts of Entrepreneurship and Intrapreneurship - Business Innovation
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10th Grade - 12th Grade
Career-technical
Key concepts of entrepreneurship and intrapreneurship are explored with a focus on business creation and innovation. Learners gain an understanding of risk management and idea generation within organizations, emphasizing the skills necessary for initiating and sustaining new business ventures and innovative projects.