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High School Marketing Research Interactive Videos

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10th Grade - 12th Grade

Strategy and Analysis - Understanding Market Research - Principles of Marketing

Strategy and Analysis - Understanding Market Research - Principles of Marketing

Interactive Video

Strategy and Analysis - Understanding Market Research - Principles of Marketing

10th Grade - 12th Grade

Social Studies, Business

Explore the essential aspects of marketing research by focusing on understanding market needs, identifying sources of information, and utilizing various research methodologies. Gain insights into conducting comprehensive marketing research, interpreting data accurately, and applying these skills to effectively target and segment markets.

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10th Grade - 12th Grade

Data Analysis Techniques - Problem Identification - Marketing Research

Data Analysis Techniques - Problem Identification - Marketing Research

Interactive Video

Data Analysis Techniques - Problem Identification - Marketing Research

10th Grade - 12th Grade

Business

Explore the fundamental stages of marketing research focusing on key steps such as problem identification and strategic data analysis. Learners will develop proficiency in utilizing primary and secondary data sources, understanding the importance of prioritizing issues, and creating evidence-based recommendations to inform business decisions.

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10th Grade - 12th Grade

Understanding Consumer Needs - Data Collection Methods - Marketing Research

Understanding Consumer Needs - Data Collection Methods - Marketing Research

Interactive Video

Understanding Consumer Needs - Data Collection Methods - Marketing Research

10th Grade - 12th Grade

Business

Focuses on the key aspects of marketing research, emphasizing the understanding of consumer needs and preferences and the distinction between primary and secondary data collection methods. Develop skills in defining research objectives, formulating effective research questions, and applying statistical techniques for data analysis.

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9th Grade - 10th Grade

Research Analysis - Factors Distorting Results - Marketing Insights

Research Analysis - Factors Distorting Results - Marketing Insights

Interactive Video

Research Analysis - Factors Distorting Results - Marketing Insights

9th Grade - 10th Grade

Business

Investigate the primary factors that can skew marketing research results, including sampling problems, the wording of questions, response biases, and researcher biases. Gain insights into ensuring data validity and grasp the complexities involved in performing accurate marketing research studies.

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10th Grade - 12th Grade

Marketing Strategies - Planning and Objective Setting - Marketing Fundamentals

Marketing Strategies - Planning and Objective Setting - Marketing Fundamentals

Interactive Video

Marketing Strategies - Planning and Objective Setting - Marketing Fundamentals

10th Grade - 12th Grade

Business

Explore the fundamentals of marketing planning, examining the purpose of marketing plans and the essential components of effective strategies. Gain insights into formulating strategic marketing objectives and aligning them with organizational goals, enhancing your ability to craft comprehensive marketing strategies.

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9th Grade - 12th Grade

Marketing - Global Strategies - International Challenges

Marketing - Global Strategies - International Challenges

Interactive Video

Marketing - Global Strategies - International Challenges

9th Grade - 12th Grade

Business

Learn strategies and overcome challenges in global marketing by focusing on cultural and linguistic considerations, conducting market research, and implementing global SEO. Gain the ability to adapt marketing strategies across diverse regions to effectively execute international campaigns.

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9th Grade - 12th Grade

Keyword Optimization Skills - SEO Tactics - Online Marketing Strategies

Keyword Optimization Skills - SEO Tactics - Online Marketing Strategies

Interactive Video

Keyword Optimization Skills - SEO Tactics - Online Marketing Strategies

9th Grade - 12th Grade

Instructional Technology, Business, Computers

Master the fundamentals of keyword research and SEO strategies crucial for enhancing digital marketing proficiency. Learn techniques to identify valuable keywords, boost website rankings, and attract the ideal audience to a brand's online presence. Focus on acquiring skills to analyze SEO data, optimize web content, and utilize analytical tools effectively.

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9th Grade - 12th Grade

Marketing Fundamentals - Concepts & Strategies

Marketing Fundamentals - Concepts & Strategies

Interactive Video

Marketing Fundamentals - Concepts & Strategies

9th Grade - 12th Grade

Business

Explore vital marketing concepts and strategies, including market segmentation, product life cycles, and pricing techniques. Gain insights into identifying customer needs, calculating market share, and distinguishing between primary and secondary research methods.

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9th Grade - 12th Grade

Core Marketing Skills - Introduction to Digital vs. Traditional Marketing - Key Concepts in Marketing

Core Marketing Skills - Introduction to Digital vs. Traditional Marketing - Key Concepts in Marketing

Interactive Video

Core Marketing Skills - Introduction to Digital vs. Traditional Marketing - Key Concepts in Marketing

9th Grade - 12th Grade

Business, Professional Development

Explore the contrast between traditional and digital marketing approaches, focusing on evaluating various marketing types and understanding essential marketing principles. Develop skills to identify effective strategies that enhance brand awareness and boost customer engagement.

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9th Grade - 12th Grade

Marketing Strategies - Components & Planning - Business Marketing

Marketing Strategies - Components & Planning - Business Marketing

Interactive Video

Marketing Strategies - Components & Planning - Business Marketing

9th Grade - 12th Grade

Business, Professional Development, Design

Focus on essential elements for crafting a successful marketing plan. Develop skills to identify target audiences, establish specific marketing objectives, and understand the role of comprehensive SWOT analysis in achieving business success.

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9th Grade - 12th Grade

Strategic Planning - Marketing Plans & Mistakes - Business Management

Strategic Planning - Marketing Plans & Mistakes - Business Management

Interactive Video

Strategic Planning - Marketing Plans & Mistakes - Business Management

9th Grade - 12th Grade

Business

Examine the alignment of marketing plans with business strategy and marketplace needs by exploring key components and common pitfalls. Develop skills to craft effective marketing plans, recognize critical marketing mistakes from history, and apply strategic thinking in business contexts.

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9th Grade - 10th Grade

Psychological Influences - Scent Marketing Techniques - Business Strategy

Psychological Influences - Scent Marketing Techniques - Business Strategy

Interactive Video

Psychological Influences - Scent Marketing Techniques - Business Strategy

9th Grade - 10th Grade

Business

Examine the psychological impact of scent marketing strategies and their integration into business strategy. Understand how scents influence consumer behavior, enhance branding efforts, and analyze real-world marketing applications and their outcomes. Focus on content to achieve comprehensive knowledge, develop critical thinking around marketing strategies, and apply insights into practical scenarios.

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9th Grade - 12th Grade

Conceptual Understanding - Tourism Marketing - Strategies in Marketing

Conceptual Understanding - Tourism Marketing - Strategies in Marketing

Interactive Video

Conceptual Understanding - Tourism Marketing - Strategies in Marketing

9th Grade - 12th Grade

Business, Social Studies

Explore key marketing concepts and strategies with an emphasis on tourism marketing. Focus on understanding customer needs and the systematic processes of planning, implementation, and evaluation. Gain insights into differentiating marketing components, identifying the role of marketing plans, and recognizing the unique features of tourism marketing for practical application.

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9th Grade - 10th Grade

Content Management - Tools & Strategies - Digital Marketing

Content Management - Tools & Strategies - Digital Marketing

Interactive Video

Content Management - Tools & Strategies - Digital Marketing

9th Grade - 10th Grade

Business

Gain expertise in utilizing tools for automating and enhancing content marketing tasks. Develop skills in researching trending topics and collaborative editing. Learn to effectively use content distribution tools and interpret web analytics to improve marketing performance.

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10th Grade - 12th Grade

Analyzing Behavioral Patterns - Habits Influence - Consumer Marketing

Analyzing Behavioral Patterns - Habits Influence - Consumer Marketing

Interactive Video

Analyzing Behavioral Patterns - Habits Influence - Consumer Marketing

10th Grade - 12th Grade

Business, Professional Development, Education

Gain insights into the impact of unconscious habits on consumer behavior and the subsequent challenges these present for marketers. Understand the intricate nature of marketing predictions affected by these habits and develop the ability to analyze trends in consumer satisfaction and behavior.

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9th Grade - 12th Grade

Developing Strategic Thinking - Business Plan Elements - Essential Business Concepts

Developing Strategic Thinking - Business Plan Elements - Essential Business Concepts

Interactive Video

Developing Strategic Thinking - Business Plan Elements - Essential Business Concepts

9th Grade - 12th Grade

Business

Explore the essential components of a business plan, emphasizing strategies for crafting dynamic and flexible business documents. Enhance your understanding of business strategy, improve your ability to articulate business visions, and develop skills to adjust plans in response to market changes.

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9th Grade - 12th Grade

Marketing Strategies - Concepts & Evolution

Marketing Strategies - Concepts & Evolution

Interactive Video

Marketing Strategies - Concepts & Evolution

9th Grade - 12th Grade

Life Skills, Education, Business

Study the foundational concepts of marketing and the evolution of marketing practices since the 1950s. Develop an understanding of key marketing components and their impact on sales revenue. Identify effective strategies for reaching target audiences.

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9th Grade - 12th Grade

Business Strategy Development - Vision & Goals - Market Insight Essentials

Business Strategy Development - Vision & Goals - Market Insight Essentials

Interactive Video

Business Strategy Development - Vision & Goals - Market Insight Essentials

9th Grade - 12th Grade

Business

Explore essential factors driving business success, including crafting an effective business plan, comprehending market dynamics, and establishing a unique selling proposition. Mastering these concepts will equip learners to set strategic goals, align activities with their vision, and respond effectively to market opportunities.

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10th Grade - 12th Grade

Partnership Management - Collaborative Skills - Entrepreneurship in Personal Genetics

Partnership Management - Collaborative Skills - Entrepreneurship in Personal Genetics

Interactive Video

Partnership Management - Collaborative Skills - Entrepreneurship in Personal Genetics

10th Grade - 12th Grade

Business, Life Skills, Science

Investigate strategic partnerships and initiatives in personal genetics, focusing on collaborative skills that enhance entrepreneurial success. Understand the importance of complementary skills in partnerships and how diverse backgrounds contribute to effective marketing strategies.

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12th Grade - University

Product Differentiation and Management - Marketing Mix - Product Marketing

Product Differentiation and Management - Marketing Mix - Product Marketing

Interactive Video

Product Differentiation and Management - Marketing Mix - Product Marketing

12th Grade - University

Business

Examine the essential function of product differentiation and management within the marketing mix. Key areas include new product development and lifecycle management. Gain insights into managing a product's lifecycle, supporting sales, and devising effective packaging strategies to effectively identify and meet customer needs.

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